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Dentsu
Ecommerce Manager (Media)Dentsu • Bengaluru / Bangalore, India
Ecommerce Manager (Media)

Ecommerce Manager (Media)

Dentsu • Bengaluru / Bangalore, India
3 days ago
Job description

Designation: Manager - Media (E-commerce)

Job Location: Bangalore

Experience: 3-5 years in e-commerce paid media / retail media, with hands-on management of Amazon Ads and Flipkart advertising; Q-Comm media experience preferred.

Looking for a highly driven E-commerce & Quick Commerce Marketing Manager to lead the planning, execution, and optimization of marketplace and Q-commerce marketing initiatives. The ideal candidate should have hands-on experience managing performance marketing, media planning, sales growth, and platform relationships across Amazon, Flipkart, Blinkit, Zepto, Instamart, BigBasket, and other leading commerce platforms.

This role requires strong analytical skills, cross-functional collaboration, and the ability to drive business growth through data-driven marketing strategies.

Key Responsibilities

Marketplace Marketing

* Develop and execute annual, quarterly, and monthly marketplace marketing strategies.

* Manage end-to-end advertising on Amazon Ads and Flipkart Ads.

* Plan Sponsored Products, Sponsored Brands, Sponsored Brand Video, DSP, Display, Video, and Store campaigns.

* Optimize campaigns to improve ROAS, ACOS, TACOS, CTR, CVR, and sales contribution.

* Manage search visibility, keyword strategy, and category growth.

Quick Commerce Marketing

* Develop growth strategies across Blinkit, Zepto, Swiggy Instamart, BigBasket, Flipkart Minutes, and other Q-commerce platforms.

* Manage sponsored listings, search ads, homepage banners, category placements, and promotional campaigns.

* Coordinate visibility plans during seasonal events and platform-led campaigns.

* Track assortment, stock availability, pricing, and promotional effectiveness.

Media Planning & Budget Management

* Build monthly and quarterly media plans aligned with business objectives.

* Allocate budgets across platforms based on ROI and business priorities.

* Forecast sales impact and optimize investments.

Business Growth

* Identify growth opportunities using platform insights.

* Improve market share, share of voice, and organic rankings.

* Recommend promotional strategies based on category trends.

* Drive new product launches and category expansion.

Analytics & Reporting

* Monitor all KPIs

* Develop dashboards and performance reports.

* Present business reviews to stakeholders.

Stakeholder Management

* Collaborate with platform account managers.

* Coordinate with brand, sales, finance, supply chain, and creative teams.

* Ensure campaign readiness for key events such as Prime Day, Big Billion Days, Great Indian Festival, End of Season Sales, etc.

Campaign Execution

* Lead planning for:

* Product launches

* Seasonal campaigns

* Brand days

* Platform events

* Promotional offers

* Coordinate creative assets and campaign timelines.

Catalog & Content Optimization

* Ensure high-quality product listings.

* Improve product content and A+ content.

* Optimize storefronts and brand pages.

* Monitor ratings, reviews, and content health.

if Interested, please share your profile on [HIDDEN TEXT] with the below details.

Name:

Years of Experience:

Current CTC:

Expected CTC:

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Skills Required
Dsp, Stakeholder Management, Budget Management, Campaign Execution, sales growth, Performance Marketing, Media Planning
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Ecommerce Manager (Media) • Bengaluru / Bangalore, India

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