Designation: Manager - Media (E-commerce)
Job Location: Bangalore
Experience: 3-5 years in e-commerce paid media / retail media, with hands-on management of Amazon Ads and Flipkart advertising; Q-Comm media experience preferred.
Looking for a highly driven E-commerce & Quick Commerce Marketing Manager to lead the planning, execution, and optimization of marketplace and Q-commerce marketing initiatives. The ideal candidate should have hands-on experience managing performance marketing, media planning, sales growth, and platform relationships across Amazon, Flipkart, Blinkit, Zepto, Instamart, BigBasket, and other leading commerce platforms.
This role requires strong analytical skills, cross-functional collaboration, and the ability to drive business growth through data-driven marketing strategies.
Key Responsibilities
Marketplace Marketing
* Develop and execute annual, quarterly, and monthly marketplace marketing strategies.
* Manage end-to-end advertising on Amazon Ads and Flipkart Ads.
* Plan Sponsored Products, Sponsored Brands, Sponsored Brand Video, DSP, Display, Video, and Store campaigns.
* Optimize campaigns to improve ROAS, ACOS, TACOS, CTR, CVR, and sales contribution.
* Manage search visibility, keyword strategy, and category growth.
Quick Commerce Marketing
* Develop growth strategies across Blinkit, Zepto, Swiggy Instamart, BigBasket, Flipkart Minutes, and other Q-commerce platforms.
* Manage sponsored listings, search ads, homepage banners, category placements, and promotional campaigns.
* Coordinate visibility plans during seasonal events and platform-led campaigns.
* Track assortment, stock availability, pricing, and promotional effectiveness.
Media Planning & Budget Management
* Build monthly and quarterly media plans aligned with business objectives.
* Allocate budgets across platforms based on ROI and business priorities.
* Forecast sales impact and optimize investments.
Business Growth
* Identify growth opportunities using platform insights.
* Improve market share, share of voice, and organic rankings.
* Recommend promotional strategies based on category trends.
* Drive new product launches and category expansion.
Analytics & Reporting
* Monitor all KPIs
* Develop dashboards and performance reports.
* Present business reviews to stakeholders.
Stakeholder Management
* Collaborate with platform account managers.
* Coordinate with brand, sales, finance, supply chain, and creative teams.
* Ensure campaign readiness for key events such as Prime Day, Big Billion Days, Great Indian Festival, End of Season Sales, etc.
Campaign Execution
* Lead planning for:
* Product launches
* Seasonal campaigns
* Brand days
* Platform events
* Promotional offers
* Coordinate creative assets and campaign timelines.
Catalog & Content Optimization
* Ensure high-quality product listings.
* Improve product content and A+ content.
* Optimize storefronts and brand pages.
* Monitor ratings, reviews, and content health.
if Interested, please share your profile on [HIDDEN TEXT] with the below details.
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Skills Required
Dsp, Stakeholder Management, Budget Management, Campaign Execution, sales growth, Performance Marketing, Media Planning