Business Development Executive

Job Title: Business Development Executive

Company : Socio Labs

Location: Lajpat Nagar , New Delhi

Department: Business Development

Salary Range - 25 - 35k

Experience - 1.5 - 2 years

Industry : Advertising Services

About the Role:

Socio Labs is looking for a Business Development Executive with strong communication and

technical knowledge of digital marketing. The role involves client meetings, lead generation, and

strategic business growth. You’ll act as the key bridge between clients and our internal digital

teams.

Key Responsibilities:

● Conduct client meetings (onsite & virtual) to understand requirements and pitch

solutions.

● Identify and convert new business opportunities through research and networking.

● Prepare proposals, presentations, and quotations for potential clients.

● Collaborate with internal teams to ensure smooth project execution.

● Achieve monthly and quarterly sales targets.

● Maintain CRM data and prepare regular performance reports.

● Perform cold calling and follow-up calls to generate new business leads and nurture

existing ones.

Technical Knowledge:

● Basic understanding of SEO, Google Ads, Meta Ads, Social Media Marketing, and Website

Development.

● Familiarity with Google Analytics, Meta Business Suite, and campaign metrics.

● Experience using CRM tools, Excel/Google Sheets, and for lead generation.

● Ability to explain marketing services and ROI to clients confidently.

Requirements:

● Bachelor’s degree in Business, Marketing, or a related field.

● 1–3 years of experience in Business Development / Client Servicing (Digital Marketing

background preferred).

● Excellent communication, negotiation, and presentation skills.

● Must be open to frequent client meetings and travel.

Perks:

● Attractive incentives

● Dynamic, creative, and fast-growing work culture.

● Opportunity to learn and grow with the digital marketing industry.