Brand Manager

About the Role

We are looking for a Social Growth & Brand Manager to drive organic growth, content execution, and brand-building initiatives across PokerBoss and other gaming brands. This is a hands-on role focused on scaling social presence through content, communities, creators, and growth experiments.

Key Responsibilities

• Own and execute social media calendars across Instagram, YouTube Shorts, X, Reddit, and other relevant platforms.
• Translate brand strategy into engaging content, reels, campaigns, and platform-specific creatives.
• Identify and leverage social media trends, internet culture, and viral content opportunities.
• Drive organic growth through community engagement, trend-jacking, comment seeding, UGC campaigns, contests, and creator collaborations.
• Coordinate with Design, Video, CRM, Product, and Performance Marketing teams for campaign execution.
• Build and manage relationships with influencers, creators, and community pages.
• Analyze campaign performance and recommend improvements through weekly insights and experiments.
• Leverage AI tools for content ideation, research, caption writing, reporting, and workflow optimization.

Required Skills

• 3–5 years of experience in Social Media, Brand Marketing, Growth Marketing, Content Marketing, or Creator Marketing.
• Strong understanding of Instagram, YouTube Shorts, X, Reddit, and short-form content.
• Experience creating and managing weekly/monthly content calendars.
• Excellent trend-spotting, storytelling, and content planning skills.
• Hands-on experience with organic growth strategies and community building.
• Experience coordinating with designers, video editors, and cross-functional teams.
• Understanding of social media metrics such as reach, engagement, watch time, CTR, saves, shares, and follower growth.
• Strong copywriting skills for captions, hooks, and creator communication.
• Comfortable using AI tools such as ChatGPT, Claude, Notion AI, Higgsfield, or similar.

Good to Have

• Experience in Gaming, Poker, Fantasy Sports, Esports, Sports Media, Consumer Internet, or Agency environments.
• Familiarity with Discord, Telegram, Reddit, and gaming communities.
• Experience working with influencers and creator partnerships.
• Proven track record of growing social channels organically through reels, shorts, collaborations, and community-led initiatives.
• Experience building AI-powered content workflows and prompt libraries.

Skills Required
instagram , reddit , organic growth strategies , Content Marketing, community building