Director Events

Job Description

Position Summary:

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The Director – Central Events Management Division (CEMD) shall provide strategic leadership for planning, coordinating and executing all University events. The incumbent will be responsible for delivering world-class events through meticulous planning, operational excellence, stakeholder collaboration, financial prudence, risk management and continuous innovation. The role demands the ability to lead multiple high-impact events simultaneously while ensuring quality, safety, branding and exceptional participant experience.

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Key Responsibilities:

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1. Strategic Leadership

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• Develop and implement the University's annual event strategy and master event calendar.

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• Establish SOPs, quality standards and best practices for event management.

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• Drive innovation and continuous improvement across all event operations.

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2. Event Planning & Execution

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Lead end-to-end planning and execution of all institutional events including Orientation Programme Convocations, Conferences, Government & VIP Visits, Alumni Meets, Corporate Events, Academic Functions and other University events.

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Ensure seamless execution of:

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• Event planning and scheduling

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• Venue and stage management

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• Technical production

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• Rehearsals

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• Protocol and hospitality

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• Registration and audience management

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• Event documentation and post-event review

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3. Project & Operations Management

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• Develop detailed execution plans, timelines and responsibility matrices.

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• Monitor project milestones and operational readiness.

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Ensure timely availability of resources, infrastructure and logistics.

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• Lead event control room operations and contingency planning.

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4. Stakeholder & Team Leadership

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• Coordinate with University leadership, academic departments, administration and external agencies.

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• Lead and mentor the CEMD team, production crew, anchors, coordinators, volunteers and vendors.

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• Foster a culture of accountability, collaboration and operational excellence.

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5. Budget & Vendor Management

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• Prepare and monitor event budgets.

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• Optimize resource utilization and control costs.

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• Lead vendor selection, negotiations, contract management and performance evaluation.

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6. Branding, Safety & Compliance

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• Ensure consistency in University branding and participant experience.

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• Maintain compliance with safety protocols, statutory requirements and institutional policies.

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• Oversee crowd management, emergency preparedness and risk mitigation.

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7. Reporting & Continuous Improvement

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• Prepare event calendars, readiness reports, budgets and post-event analysis.

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• Conduct event audits and implement corrective actions.

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• Benchmark national and international best practices to enhance University events.

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Key Performance Indicators (KPIs)

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• Timely execution of the approved event calendar.

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• Zero major operational failures during events.

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• Budget adherence and optimal resource utilization.

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• High stakeholder and participant satisfaction.

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• Compliance with quality, safety and governance standards.

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• Effective management of multiple concurrent events.

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• Continuous process improvement and innovation.

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Educational Qualification Essential:

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• Master's Degree in Event Management, Hospitality Management, Business Administration, Mass Communication, Public Relations, Operations Management or a related discipline from a recognized institution.

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Desirable:

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• Certification in Project Management (PMP/PRINCE2) or Professional Event Management.

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Experience:

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• 12–15 years of experience in large-scale event management.

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• Minimum 5 years in a leadership role managing institutional, corporate or government events.

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• Proven experience in planning and executing large, high-profile events involving multiple stakeholders and complex logistics.

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• Experience in higher education institutions will be preferred.

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Core Competencies:

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• Strategic Planning & Execution

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• Leadership & Team Management

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• Project & Operations Management

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• Stakeholder & Vendor Management

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• Budget & Resource Management

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• Crisis & Risk Management

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• Communication & Negotiation Skills

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• Decision Making & Problem Solving

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• Innovation & Continuous Improvement

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• High Integrity, Professionalism and Ownership