Customer Relationship Management Team Lead

Urgent Hiring For CRM Lead Location - Pune Kharadi Salary - UPTO 14 LPA Depends on experience Experience - 6+ years of CRM/lifecycle marketing experience, with at least 2 years managing a team Key Responsibilities 1. Journey Architecture & Lifecycle Marketing 2. Channel Performance & Health 3. Campaign Strategy & Creative Thinking 4. Reporting, Analytics & Optimisation 5. Team Management & Execution Quality Must-Have • 6+ years of CRM/lifecycle marketing experience, with at least 2 years managing a team • Hands-on expertise with CleverTap journey builder, segmentation, A/B testing, analytics (not just campaign scheduling) • Demonstrated experience improving WhatsApp or email channel metrics (bring numbers to interview) • Basic SQL ability to write queries to pull cohort/user data from a data warehouse • Strong analytical mindset: you read dashboards to find problems, not just to report numbers • Experience building and documenting CRM SOPs and QA frameworks • Strong written communication: you can write sharp, contextual messaging, not just copy-paste templates Good to Have • Experience with Metabase or any BI tool for dashboard creation • Familiarity with Databricks or similar data platforms • SendGrid or equivalent ESP experience for email domain management • Background in health, fitness, edtech, or consumer subscription businesses • WhatsApp Business API knowledge (template approval, quality ratings, conversation categories) Interested candidates can share their updated resume at: ilyas@white-force.com 9300755707