Social Media Executive-Automobile-Surat-4.2 LPA

Profile:Social Media Executive-Automobile-Surat-4.2 LPA

Experience:

• 3-5 years in social media management
• Preferably in automobile lifestyle or franchise-based industries
• Hands-on experience in content creation video shoots and campaign execution

Salary Range: 25k to 35k

Roles:

1. Social Media Management

• Manage and maintain social media platforms including Instagram Facebook and YouTube.
• Plan create and execute monthly content calendars aligned with brand objectives.
• Schedule posts and ensure timely publishing across all platforms.
• Monitor comments messages and audience engagement.
• Ensure prompt responses to customer queries and interactions.

2. Reels & Video Content Creation

• Create engaging scripts concepts and storyboards for Instagram Reels and short-form videos.
• Assist in planning and executing video shoots
• Be comfortable appearing in front of the camera to: Present products Deliver brand messages Host informational videos
• Stay updated with latest social media and video trends.
• Collaborate with designers and videographers to ensure high-quality video output.

3. Content Creation & Copywriting

• Write compelling and brand-aligned captions for all social media platforms.
• Ensure consistency in: Tone Messaging Visual Identity
• Develop creative ideas for: Campaigns Product launches Promotional activities

4. Performance Tracking & Reporting

• Analyze social media performance using tools such as Meta Insights.
• Prepare monthly performance reports including: Reach Engagement Follower growth
• Provide data-driven recommendations to improve performance.

5. Collaboration & Campaign Support

• Work closely with marketing sales and creative teams to ensure cohesive branding.
• Assist in executing digital marketing campaigns and brand activations.
• Conduct competitor analysis and trend research to identify new opportunities.

Qualifications:

• Bachelors degree in Marketing / Mass Communication / Digital Media or related field
• Certifications in Social Media Marketing Meta Blueprint or Google Ads (preferred)
• Proficiency in tools like Meta Suite Canva Buffer Adobe Suite and analytic dashboards.

Required Skills:

Social media managementContent planningCalendar managementScriptsShootsCopywritingCaptionsPerformance AnalysisCompetitor analysisTrend ResearchProject managementDigital MarketingContent Curation

Employment Type : Full Time
Experience: years
Vacancy: 1