Brand Narrative Strategist

🌟 We’re Hiring | Marketing Communications Lead – Premium Lifestyle & Retail Brand

📍 Location : Bangalore / Bengaluru, India (Corporate Office)

💼 Experience : 10+ Years | CTC : Up to ₹45 LPA

🎓 Reports To : Head of Marketing & Strategic Growth

🏷️ Industry : Apparel, Non-Apparel, Accessories, Luxury & Premium Retail

Are you a strategic storyteller with a passion for luxury, design, and brand building ?

We’re seeking a Marketing Communications Lead to shape and elevate the voice of a premium lifestyle and retail brand , driving creative excellence, consumer connection, and cultural impact across diverse product categories.

This role is perfect for professionals who blend strategic thinking, creativity, and data-driven insight to deliver memorable campaigns that build aspiration and brand equity.

✨ What You’ll Do

🔹 Define and lead brand positioning, narrative, and creative direction across all categories and markets.

🔹 Build integrated brand campaigns (ATL, digital, influencer, experiential) that reflect luxury and modern relevance.

🔹 Collaborate with product, merchandising, and design teams to amplify category storytelling and product launches.

🔹 Oversee creative excellence across touchpoints — from films, print, digital, and social to in-store and experiential.

🔹 Leverage consumer insights and data to refine segmentation and brand communication strategies.

🔹 Partner with agencies and internal stakeholders to ensure alignment and innovation across markets.

🔹 Lead, mentor, and inspire teams to deliver world-class storytelling that drives growth and desirability.

🧠 What You Bring

✅ 10+ years of experience in Marketing Communications / Brand Strategy / Creative Leadership .

✅ Strong background in Apparel, Non-Apparel, Accessories, Luxury or Premium Retail sectors.

✅ Proven track record of leading iconic, insight-driven campaigns and building aspirational brands.

✅ Deep understanding of luxury consumer behavior and cross-channel storytelling.

✅ Expertise in campaign strategy, ATL / BTL communication, and integrated marketing.

✅ Exceptional leadership, creative judgement, and stakeholder management skills.

🚀 Why Join

✨ Work with a premium retail brand that’s redefining luxury for modern consumers.

✨ Lead creative storytelling that influences brand desirability and drives business impact.

✨ Collaborate with visionary leaders, design thinkers, and creative partners in a dynamic, growth-focused environment.

💬 Ready to make your mark in the world of premium retail branding? APPLY NOW !!