Vertical Lead - RD

Description and Requirements

Role Purpose

The Distribution Lead will be responsible for driving consumer business growth through the T2 distribution ecosystem, managing regional distributors, sub-distributors, and partner networks. The role will focus on sell-in, sell-out, channel expansion, partner profitability, market share growth, inventory management, and execution excellence across assigned territories.

Key Responsibilities

Distribution & Channel Management

• Drive consumer business through regional distributors, sub-distributors, and T2 partner ecosystem.
• Develop and execute distribution strategies to maximize market coverage and market share.
• Identify and onboard new channel partners to strengthen regional presence.
• Build strong relationships with distributors, retailers, and key channel stakeholders.

Business Growth & Revenue Delivery

• Own revenue, sell-in, sell-out, and market share targets for the assigned territory.
• Ensure achievement of monthly, quarterly, and annual business plans.
• Drive premium mix, portfolio expansion, and category growth initiatives.
• Monitor business performance and implement corrective actions to close gaps.

Partner Engagement & Expansion

• Develop partner engagement programs to improve channel productivity and loyalty.
• Conduct regular business reviews with distributors and key partners.
• Enable channel partners through training, incentive programs, and strategic initiatives.

Retail & Market Development

• Expand channel reach and improve retail coverage.
• Ensure visibility, merchandising standards, and execution of marketing initiatives.
• Drive placement of key products across priority retail outlets and partner stores.

Inventory & Operational Excellence

• Monitor distributor inventory, stock health, ageing, and forecast accuracy.
• Ensure optimal inventory levels to avoid stock-outs and excess inventory.
• Collaborate with supply chain, operations, and finance teams for seamless execution.

Market Intelligence

• Track competitor activities, pricing, promotions, and market trends.
• Provide actionable insights to business leadership for strategic decision-making.
• Identify growth opportunities within assigned territories and partner segments.

Team Leadership

• Lead and develop field sales teams, distributor sales teams, and channel resources.
• Establish clear KPIs and performance management mechanisms.
• Drive a high-performance culture focused on execution excellence.

Preferred Candidate Profile

Experience

• 10–15+ years of experience in Consumer Electronics / IT Hardware / Mobility / Telecom / Consumer Durables.
• Strong experience in: Distribution SalesChannel ManagementT2 & T3 Ecosystem ManagementRetail SalesPartner DevelopmentMarket Expansion

Preferred Companies

Lenovo, HP, Dell, Asus, Acer, Samsung, Xiaomi, Apple Distribution, Redington, Ingram Micro, Savex, Rashi Peripherals, Neoteric, Supertron, Jio, Airtel or similar channel-led organizations.

Skills Required

• Distribution Strategy
• Channel Sales Management
• Sell-in / Sell-out Management
• Partner Relationship Management
• Business Planning & Forecasting
• Retail Execution
• Team Management
• Stakeholder Management
• Negotiation & Influencing Skills
• Advanced Excel & Business Analytics

Additional Locations: * India - Karnātaka - Bangalore * India - Karnātaka - BANGALORE * India * India - Karnātaka * India - Karnātaka - Bangalore , * India - Karnātaka - BANGALORE NOTICE FOR PUBLICAt Lenovo, we follow strict policies and legal compliance for our recruitment process, which includes role alignment, employment terms discussion, final selection and offer approval, and recording transactions in our internal system. Interviews may be conducted via audio, video, or in-person depending on the role, and you will always meet with an official Lenovo representative.Please beware of fraudulent recruiters posing as Lenovo representatives. They may request cash deposits or personal information. Always apply through official Lenovo channels and never share sensitive information. Lenovo does not solicit money or sensitive information from applicants and will not request payments for training or equipment.Kindly verify job offers through the official or contact Stay informed and cautious to protect yourself from recruitment fraud. Report any suspicious activity to local authorities.