Senior Content Writer

Job Summary :

We are seeking a highly creative and experienced Senior Content Writer to join our marketing team. The ideal candidate will be a versatile wordsmith with a proven track record of creating compelling content across various digital and print platforms. This role requires not only exceptional writing skills but also the ability to lead and mentor a small team of content writers and creators, ensuring all content aligns with our brand voice and marketing objectives.

Key Responsibilities :

• Content Creation & Strategy :
• Develop and write high-quality, engaging content for our website, including landing pages, blog posts, and service / product descriptions.
• Craft compelling copy for marketing materials such as brochures and flyers.
• Create persuasive and effective copy for email marketing campaigns and WhatsApp broadcasts.
• Lead the content team in developing and executing a comprehensive content strategy across all channels.
• Team Leadership & Content Review :
• Manage and mentor a small team of content creators, including a Content Writer and a Social Media Executive , providing them with guidance, support, and opportunities for professional growth.
• Oversee the social media calendar and guide the Social Media Executive in creating scripts for Instagram Reels and posts , and other social media copy.
• Review, edit, and proofread all content produced by both the internal team and our external content agency to ensure accuracy, clarity, and consistency in our brand voice and tone.
• Provide constructive feedback and direction to team members to help them improve their skills.
• External Agency Management :
• Act as the primary point of contact for our external content agency.
• Brief the agency on content requirements and objectives.
• Manage the workflow and project timelines with the agency, ensuring their deliverables meet our standards and deadlines

Qualifications :

Interested candidates share their resume with the details below : -

EMAIL ID : [HIDDEN TEXT]

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Skills Required

Email Marketing