Strategic Account Executive, Ophthalmology

Vision: To have an El Soul [team member] who is a self-starter. Thinks and acts like a leader, similar to El Sol Strategic Consultants' management and clients' Vision, Values and Goals. A team player with integrity and values. Associate Director – Public Relations at El Sol Strategic Consultants [ESSC] 8-14 years of experience Leadership & Team Management: - Provide strategic leadership to junior associates, consultants, and interns, ensuring effective management and mentorship. - Align team efforts with ESSC’s Core Values, Vision, and Business Goals. - Develop and implement team-building initiatives to maintain high morale and a collaborative work environment. - Set performance metrics for the team and ensure timely reviews and feedback sessions. - Enforce adherence to ESSC’s policies, professional ethics, and industry best practices. Client & Media Relations: - Act as a key representative of ESSC, fostering strong relationships with high-profile clients and media houses. - Develop and execute media relations strategies to secure top-tier placements across print, digital, and broadcast media. - Maintain and leverage a robust network of media contacts, industry influencers, and thought leaders. - Oversee client communications, ensuring consistent and strategic messaging across channels. - Provide crisis communication and reputation management support to clients as needed. Business Development & Strategy: - Identify and explore new business opportunities, preparing and presenting proposals to potential clients. - Develop and execute long-term brand marketing and PR strategies aligned with client business objectives. - Evaluate and optimize PR campaigns, sponsorships, partnerships, and brand collaborations. - Stay updated on industry trends, emerging technologies, and market insights to drive innovation. - Lead the development of quarterly and annual strategic roadmaps for clients. Event & Campaign Management: - Oversee the planning and execution of high-impact PR campaigns, press conferences, and industry events. - Ensure seamless coordination of promotional events and brand activations. - Supervise the creation of campaign materials, including briefing documents, presentations, and reports. - Monitor campaign performance, generating post-event analysis and recommendations for improvement. Content Creation & Thought Leadership: - Guide the development of compelling content, including press releases, articles, white papers, and reports. - Oversee the production of client-facing materials such as newsletters, brochures, and promotional assets. - Ensure alignment of all content with brand messaging and strategic objectives. - Foster ESSC’s thought leadership by securing speaking engagements, panel discussions, and media interviews for key stakeholders. Digital & Social Media Integration: - Collaborate with the digital marketing team to enhance PR efforts through online platforms and social media channels. - Lead the development of multi-channel marketing strategies that integrate traditional and digital PR. - Monitor and analyze digital media trends to improve client visibility and engagement. - Oversee the tracking of online brand sentiment and recommend strategic adjustments when necessary. Financial & Operational Oversight: - Manage budgets for PR campaigns, sponsorships, and marketing initiatives. - Ensure cost-effective allocation of resources without compromising the quality of services delivered. - Track campaign performance, providing financial insights and impact assessments to senior leadership. - Negotiate and manage contracts with media partners, vendors, and key stakeholders. Client Retention & Satisfaction: - Ensure 100% client satisfaction through exceptional service and consistent value delivery. - Address client concerns proactively, ensuring issues are resolved with strategic solutions. - Regularly update clients on campaign progress, PR milestones, and industry developments. - Cultivate long-term relationships to secure repeat business and referrals. Knowledge Management & Industry Networking: - Stay abreast of the latest developments in PR, media, and marketing industries. - Build and maintain a network of media professionals, industry influencers, and strategic partners. - Organize monthly knowledge-sharing sessions within the team to ensure continuous professional development. - Represent ESSC at industry forums, networking events, and conferences. Crisis Management & Risk Mitigation: - Lead crisis communication planning and execution for clients. - Ensure swift and strategic responses to reputational risks and media controversies. - Develop contingency plans for potential PR challenges, ensuring readiness for unforeseen events. - Guide the team in crafting effective crisis communication statements and public responses. Working Days: Mon - Fri (Last Saturday of the month working) Working Hours: 9:30am - 6pm Location: Mumbai