About Us
As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values different voices and lifts each other up. Here, we believe your unique perspective is important, and you'll build relationships by being authentic and respectful.
Overview About TII
At Target, we have a timeless purpose and a proven strategy. And that hasn't happened by accident. Some of the best minds from different backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Target's global team and has more than 4,000 team members supporting the company's global strategy and operations.
Pyramid Overview
Target Creative's TCIN Creative(Brand Design Lab) is the in-house creative team that brings Target's iconic owned brands to life through compelling visual storytelling. From concept to execution, we craft imagery and design that capture the personality of each brand, creating meaningful connections with our guests and elevating every touchpoint of the shopping experience.
Photography is at the heart of what we do. Every image is thoughtfully created to express a brand's unique identity, showcase product quality, and inspire guests through authentic, aspirational storytelling. Whether it's building seasonal campaigns, lifestyle imagery, or packaging photography, our work blends creativity, strategy, and craftsmanship to create visuals that are both emotionally engaging and commercially impactful.
Working as one fully integrated team across the U.S. and India, we collaborate with talented art directors, 3D artists, stylists, producers, and creative partners to deliver world-class photography and brand experiences. Together, we help shape some of Target's most loved owned brands, including Threshold, Room Essentials, up&up, Wondershop, Hyde & EEK! Boutique, Sun Squad, and Dealworthy.
Our owned brands continue to set the standard for design-led retail, with eleven brands surpassing $1 billion in annual sales. Contributing to more than $30 billion in sales and growing 18% year over year, our creative work demonstrates how powerful photography and thoughtful design can transform products into brands that guests know, trust, and love.
About This Opportunity
As a Senior Art Director within Target Creative's TCIN Creative (Brand Design Lab), you will lead the development of compelling photography and visual storytelling that brings Target's owned brands to life. You will partner with cross-functional creative teams to create inspiring imagery that strengthens brand identity, connects with guests, and supports key business priorities across multiple categories.
In this role, you will champion Target's visual standards, ensuring every image reflects the unique personality of each owned brand while maintaining consistency across photography style guides, art direction principles, and creative systems. Through thoughtful concept development, creative strategy, trend and category research, mood boards, and visual exploration, you will craft distinctive creative solutions that balance strategic objectives with elevated artistic execution.
As a hands-on creative leader, you will own the end-to-end photography creative process from interpreting creative briefs and developing concepts to directing visual execution, reviewing imagery, and delivering polished creative assets. Working closely with Associate creative director, Art directors, stylists, 3D artists, retouchers, and creative partners across the U.S. and India, you will ensure every image meets the highest standards of quality, storytelling, and Target brand excellence.
You will embrace innovation as an integral part of the creative process, thoughtfully leveraging AI-powered tools and emerging technologies to accelerate ideation, concept visualization, and creative exploration while ensuring all final imagery reflects authentic, human-centered storytelling and unmistakable Target brand expression.
Beyond delivering exceptional creative work, you will foster a culture of collaboration, mentorship, and continuous learning. You will support the growth of team members through coaching, contribute to onboarding and cross-functional initiatives, and actively invest in your own creative development by staying ahead of industry trends, photography techniques, visual culture, and evolving creative technologies.
If you're passionate about photography, visual storytelling, and creative leadership and inspired by creating imagery that guests love we'd love to meet you. At Target Creative, we'll support your journey through thoughtful onboarding, ongoing mentorship, and opportunities for personal and professional growth, empowering you to thrive as a Senior Art Director and shape the future of Target's owned brand photography.
Core responsibilities of this role are outlined in this job description. Responsibilities may evolve over time to meet changing business needs.
Roles and Responsibilities
Creative Excellence & Brand Stewardship
- Lead the creative development of photography and visual storytelling that brings Target's owned brands to life and supports key business priorities.
- Champion Target's visual identity by ensuring all creative work aligns with brand standards while evolving the creative expression through thoughtful art direction and innovation.
- Translate consumer, category, and trend insights into compelling visual concepts that strengthen brand storytelling and guest engagement.
- Deliver imagery that balances creative excellence, strategic intent, and commercial impact across multiple channels.
End-to-End Creative Ownership
- Own the creative process from brief interpretation and concept development through art direction, image review, and final asset delivery.
- Partner with producers, stylists, 3D artists, retouchers, and cross-functional teams across the U.S. and India to deliver best-in-class photography and visual assets.
- Present creative work with clarity, communicate the strategic rationale behind creative decisions, and incorporate feedback to elevate final outcomes.
- Ensure every creative deliverable meets Target's standards for visual quality, consistency, and storytelling.
Innovation, Collaboration & Growth
- Leverage AI and emerging creative technologies to enhance ideation, concept exploration, and creative efficiency while preserving authentic, human-centred storytelling.
- Foster an inclusive and collaborative team environment by sharing expertise, supporting onboarding, and mentoring peers.
- Stay current with photography, visual culture, creative technology, and industry trends to continuously evolve creative craft and leadership.
Personal Attributes
- Strong visual storyteller with an exceptional eye for photography, composition, lighting, colour, and brand aesthetics.
- Self-driven, collaborative, and comfortable leading multiple creative projects in a fast-paced environment.
- Strategic thinker with strong creative judgment and a passion for delivering guest-centric, brand-right experiences.
- Effective communicator who embraces feedback, inspires collaboration, and continuously seeks opportunities to learn and innovate.
Preferred Experience & Educational Profile
- 5+ years of experience in art direction, photography, or visual storytelling within an in-house creative team, brand, or agency environment.
- Bachelor's degree in Design, Visual Communication, Photography, Fine Arts, or an equivalent creative discipline.
- Strong portfolio showcasing conceptual thinking, photography art direction, visual storytelling, brand campaigns, and image creation across digital and print platforms.
- Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign), Keynote, and familiarity with AI-powered creative tools and emerging visualization technologies.
- Excellent communication, presentation, and collaboration skills, with the ability to articulate creative ideas and influence cross-functional partners.
Useful Links-
Life at Target- https://india.target.com/
Benefits- https://india.target.com/life-at-target/workplace/benefits
Culture- https://india.target.com/life-at-target/belongingSkills Required
Photography, adobe creative cloud , Illustrator, Indesign, keynote, Photoshop, visual storytelling, Art Direction
