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Business Development Associate (EdTech Sales)relic consultancy services • Bengaluru / Bangalore, India
Business Development Associate (EdTech Sales)

Business Development Associate (EdTech Sales)

relic consultancy services • Bengaluru / Bangalore, India
22 days ago
Job description
Overview

We are looking for a highly motivated Business Development Associate (BDA) to join our fast-growing sales team. In this role, you'll engage with prospective learners, understand their career goals, and guide them toward the right learning programs. Success here requires strong communication, a natural ability to build trust, and a results-oriented mindset—without relying on scripted pitches or pushy tactics.

Job Role: Business Development Associate (EdTech)

Department: Sales / Business Development

Industry: EdTech

Experience: 0 – 6 Years

Location: Bangalore & Gurgaon

Notice Period: Immediate Joiner

Skills: Sales, Business Development, Education Sales, LeadSquared(LSQ) CRM

Key Responsibilities

  • Initiate and sustain meaningful conversations with prospective learners via outbound calls and follow-ups.
  • Assess candidates' aspirations and challenges to recommend tailored learning pathways.
  • Guide learners on career progression, program outcomes, and ROI of upskilling.
  • Nurture relationships throughout the buyer journey—building trust, not just closing deals.
  • Proactively re-engage dormant leads to convert interest into enrollments.
  • Deliver a personalized, high-touch consultation experience—putting learner success first.
  • Consistently meet and exceed daily, weekly, and monthly performance goals.
  • Keep CRM records accurate, timely, and actionable for sales and marketing alignment.
  • Partner cross-functionally with onboarding, content, and support teams for a seamless learner experience.

Required Skills & Qualifications

  • Must-Have: 0 – 6 years of experience in EdTech Sales & Business Development
  • Bachelor's degree in any discipline (B.Tech preferred).
  • Fluency in English—both written and spoken—with the ability to adapt tone for different audiences.
  • Proven ability to guide prospects to confident decisions—not just close deals.
  • A track record of hitting or exceeding targets in fast-paced environments.
  • Hands-on experience with CRM tools—LeadSquared (LSQ) is a plus.
  • Ability to quickly connect with diverse learners and influence decisions through empathy and insight.

Desired Candidate Profile

  • Prior experience in EdTech, K–12, or higher education sales.
  • Experience selling technology-enabled or digital learning solutions.
  • Experience handling high-value enrollments (₹50,000+ ticket sizes).
  • Familiarity with end-to-end lead management workflows.
  • Natural consultative mindset—focused on solving problems, not pushing products.

Key Performance Indicators (KPIs)

  • Monthly revenue achievement.
  • Lead-to-enrollment conversion rate.
  • Daily calling and follow-up cadence.
  • CRM data quality and update timeliness.
  • Learner satisfaction and post-conversation feedback.

Benefits & Perks

  • Be part of India's fastest-growing EdTech platforms—where impact meets scale.
  • Accelerated growth paths for high performers in sales leadership and strategy.
  • Performance-linked rewards that recognize both effort and outcome.
  • A culture rooted in learning, collaboration, and psychological safety.
  • Real exposure to consultative selling, buyer psychology, and career coaching.

Skills: edtech,communication skills,sales,business development,crm
Skills Required
Education Sales, Sales, Business Development
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Business Development Associate (EdTech Sales) • Bengaluru / Bangalore, India

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