Department Manager Fashion (Retail Stores)

About Broadway

Broadway is India's modern department store, bringing together the best digital-first, emerging, and established brands across Beauty & Personal Care, Health & Wellness, Fashion & Lifestyle, Footwear & Accessories, Home, and more. We are redefining retail by creating immersive shopping experiences backed by exceptional customer service, curated assortments, and operational excellence.

Role Overview

The Department Manager – Fashion is responsible for owning the complete performance of the Fashion department. This role leads sales, profitability, customer experience, visual merchandising, inventory management, and people development while ensuring seamless day-to-day operations.

As a business leader within the store, you will drive commercial performance, build a high-performing team, and deliver an exceptional shopping experience that reflects Broadway's standards.

Key Responsibilities

Business Ownership

• Own the sales, profitability, and overall performance of the Fashion department.
• Deliver daily, weekly, monthly, and annual sales targets.
• Drive key retail KPIs including conversion, Average Bill Value (ABV), Units Per Transaction (UPT), and repeat customer engagement.
• Analyse sales trends and customer insights to identify growth opportunities.
• Develop and execute action plans to achieve department objectives.
  
  

Team Leadership & People Development

• Lead, coach, and develop Team Leads and Fashion Advisors.
• Conduct regular floor coaching, performance reviews, and daily team briefings.
• Build a culture of accountability, ownership, and customer excellence.
• Identify training needs and ensure continuous product and selling skill development.
• Manage manpower planning, shift scheduling, attendance, and productivity.
  
  

Customer Experience

• Deliver an elevated and personalized shopping experience.
• Lead by example in customer interactions and styling consultations.
• Resolve customer escalations promptly while maintaining high service standards.
• Build long-term customer relationships and encourage repeat business.
  
  

Visual Merchandising

• Ensure the department consistently meets Broadway's visual merchandising standards.
• Execute seasonal launches, promotions, and brand campaigns.
• Maintain attractive product displays that enhance customer engagement and sales.
• Partner with Visual Merchandising teams to ensure timely implementation of layouts and displays.
  
  

Inventory & Operations

• Ensure optimal stock availability across all categories.
• Monitor inventory health, replenishment, transfers, and stock movement.
• Minimise shrinkage through strong inventory controls and operational discipline.
• Ensure accurate stock counts and support periodic inventory audits.
• Maintain department hygiene, safety, and operational standards.
  
  

Brand & Vendor Management

• Collaborate with partner brands to improve product availability, sell-through, and customer engagement.
• Support new brand launches and promotional activations.
• Ensure brand standards are maintained while aligning with Broadway's retail experience.
  
  

Reporting & Commercial Excellence

• Review business performance through daily and weekly reporting.
• Monitor departmental KPIs and implement corrective actions where required.
• Track sales productivity, staffing efficiency, inventory performance, and customer feedback.
• Ensure compliance with company policies, audit requirements, billing processes, and SOPs.
  
  

Skills & Competencies

• Strong commercial acumen with a proven ability to drive sales and profitability.
• Excellent leadership, coaching, and people management skills.
• Strong understanding of fashion retail, styling, and customer preferences.
• Ability to analyse data and translate insights into business actions.
• Strong communication, planning, and organisational skills.
• Customer-centric mindset with exceptional problem-solving ability.
• High ownership, accountability, and execution focus.
  
  

Preferred Experience

• 4–8 years of experience in fashion retail, lifestyle retail, or department stores.
• Minimum 2 years of experience leading a department or large retail team.
• Experience managing multiple fashion categories, including apparel, footwear, handbags, accessories, or premium lifestyle brands.
• Exposure to modern retail formats and KPI-driven environments is preferred.
  
  

Educational Qualification

• Graduate in any discipline.
• A degree or diploma in Fashion, Retail Management, Business Administration, or a related field will be an added advantage.
  
  

Key Performance Indicators (KPIs)

• Sales Achievement
• Department Profitability
• Conversion Rate
• Average Bill Value (ABV)
• Units Per Transaction (UPT)
• Sell-through Percentage
• Inventory Accuracy & Shrinkage
• Visual Merchandising Compliance
• Customer Satisfaction (NPS/CSAT)
• Team Productivity & Engagement
  
  

What Success Looks Like

• Delivers consistent sales and profitability targets.
• Builds and retains a high-performing, customer-focused team.
• Maintains exceptional visual merchandising and operational standards.
• Creates memorable shopping experiences that drive loyalty and repeat business.
• Operates the Fashion department as a business unit with strong commercial ownership and execution excellence.

Skills Required
People Management, Leadership, Accountability, Problem-solving, Planning, Communication, Coaching