Role & Responsibilities :
Business Analytics & Insights :
- Partner with Digital Business leaders to identify growth opportunities and solve business problems using data.
- Develop dashboards, reports and analytical frameworks to monitor key business and customer metrics.
- Perform deep-dive analyses to identify trends, customer behaviour patterns, funnel leakages and business improvement opportunities.
- Translate analytical findings into actionable recommendations for senior leadership.
Customer & Portfolio Analytics :
- Analyse customer acquisition, onboarding, activation, engagement, retention and cross-sell performance.
- Evaluate campaign effectiveness and customer segmentation strategies.
- Support portfolio performance monitoring across digital lending products.
- Work closely with Risk and Business teams to evaluate portfolio quality and customer outcomes.
Experimentation & Decision Science :
- Design and evaluate A/B tests and controlled experiments for digital initiatives.
- Develop business cases for new product features and process improvements.
- Support optimization of digital customer journeys through data-backed recommendations.
Stakeholder Management :
- Collaborate with Product, Marketing, Risk, Finance, Technology, and Operations teams to deliver analytics-driven business solutions.
- Present insights and recommendations to senior stakeholders in a clear and concise manner.
- Influence business decisions through analytical storytelling and data visualization.
Team Leadership :
- Lead and mentor a team of 12 analysts.
- Guide project prioritization, review analytical outputs and support capability development.
- Foster a culture of analytical excellence, innovation and continuous learning.
Preferred Candidate Profile :
- Candidates must have proficiency in SAS with proven experience of working with large, complex data.
- Prior experience in an NBFC, Bank, FinTech, or Digital Lending organization is strongly preferred.
Note :
- Candidates based out of Mumbai will be preferred. This is a work from office opportunity.
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