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Ujjivan Financial Services
Business Development Relationship ManagerUjjivan Financial Services • Navi Mumbai, Mumbai, India
Business Development Relationship Manager

Business Development Relationship Manager

Ujjivan Financial Services • Navi Mumbai, Mumbai, India
27 days ago
Job description
  • POSITION DESCRIPTION

JOB TITLE

Business Development Relationship Manager

GRADE : M

DEPARTMENT

Branch Banking

LOCATION : Branch

SUB-DEPARTMENT

Sales

TYPE OF POSITION : Full-time

REPORTS TO

Branch Manager-Branch Banking

REPORTING INTO

NA

  • ROLE PURPOSE & OBJECTIVE

The incumbent will be primarily responsible to -

  • Acquire new Priority/HNI customers for liabilities from open market
  • Plan and execute activities with the objective of acquiring Priority/HNI customers
  • Digital Adoption- Ensure that all onboarded customers are using our digital banking channels
  • Ensure that Cross-sell targets assigned are met for Third Party Products such as Life Insurance, General Insurance, Health Insurance, Mutual Funds, SIP etc.
  • Ensure that other targets assigned such as Forex, Cards are met through NTB customers.
  • Ensure that Asset cross-sell is done basis target assigned (if applicable in respective branches)
  • SIZE OF THE ROLE

FINANCIAL SIZE

NON-FINANCIAL SIZE

  • Current Account Numbers- 1
  • Savings Account Numbers- 6
  • Current Account Values- 1.5 Lakhs
  • Savings Account Values- 18 Lakhs
  • TD Values- 15 Lakhs
  • TPP- 1 Lakh Premium in Insurance

(Subject to changes basis Management decision)

  • Current Account Products- Esp Maxima & HNI Products
  • Savings Account Products: - Esp Maxima & HNI Products
  • Fixed Deposits
  • Life Insurance
  • Health Insurance
  • General Insurance
  • Mutual Funds & SIPs
  • KEY DUTIES & RESPONSIBILITIES OF THE ROLE

Business

  • Meet set targets on liabilities in terms of Priority/HNI open market acquisition & customer conversion via activities
  • Understand need and acquire Priority/HNI customers who meet the criteria for liability products through either of the below channels:
    • Leads generated by branch staff and personal leads
    • Activities
    • Alternate channels
  • Maintain the database of the prospects, meet select prospects and manage the relationship thereafter till specified tenure
  • Digital Adoption- Ensure that all onboarded customers are using our digital banking channels
  • Ensure that Cross-sell targets assigned are met for Third Party Products such as Life Insurance, General Insurance, Health Insurance, Mutual Funds, SIP etc
  • Ensure that other targets assigned such as Forex, Cards are met through NTB customers.
  • Ensure that Asset cross-sell is done basis target assigned (if applicable in respective branches)
  • Share customer insights/product related feedback with the Sales Manager - Liabilities
Customers

  • Interact with customers in a courteous and professional manner; provide prompt, efficient and accurate services
  • Reduce customer dormancy and customer attrition by continuous engagement / interaction
  • Resolve customer queries on all products offered by the bank.

Internal Processes

  • Guide the customer to fill the 'Account Opening Form'; ensure receipt and verification of KYC documents; obtain customer signatures on all mandatory documents
  • Strictly adhere & maintain compliance to KYC norms
  • Drive the usage of alternate channels such as Internet Banking, Mobile Banking, Rewards Program, ATM etc.
  • Adhere to all laid out Rules, Regulations and Internal procedural guidelines with utmost integrity.

Learning & Performance

  • Maintain up-to-date knowledge of the liabilities products and services as well as a working knowledge of other products offered in the branch
  • Ensure adherence to training man-days/ mandatory training programs for self

Ensure goal setting, mid-year review and performance appraisal processes are completed within specified timelines

  • MINIMUM REQUIREMENTS OF KNOWLEDGE & SKILLS

Educational

Qualifications

  • Graduate, preferably in commerce and related streams

Experience

  • 3-5 year experience, preferably in sales

Certifications

  • AMFI & IRDA Certified

Functional Skills

  • Basic knowledge on retail banking products
  • Documentation skills
  • Process compliance focus
  • Communication skills: fluent in the local language
  • Basic knowledge on Competition's offerings

Behavioral Skills

  • Courteous customer service skills
  • Time Management
  • Selling skills
  • Telephonic cold calling skills
  • Willingness to travel & relocation as per business requirements and career opportunities

Competencies

  • Planning & Organizing
  • Driving Execution
  • Managing Relationships
  • Customer Focus
  • KEY INTERACTIONS

INTERNAL

EXTERNAL

  • Branch Team – Unsecured Loans Officials; Secured Loans Officials; Operations team
  • Regional Product & Marketing team
  • State HR
  • Customers

PREPARED BY: Sanat

DATE: 21-06-2025

Date

REVIEWED BY:

LAST UPDATED BY: TM Team

DATE: 30-06-2025
Skills Required
irda certified , Documentation Skills
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Business Development Relationship Manager • Navi Mumbai, Mumbai, India

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