Senior Campaign Manager

Come work at a place where innovation and teamwork come together to support the most exciting missions in the world!

The Campaign Manager owns theorganization,execution,and delivery ofdemand generation campaignsfor both prospect and customer accounts. This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in their portfolio.Campaign Managers willbe responsible forimplementing integrated marketing programs thatengagescustomers and prospects,deliversnew opportunities, andacceleratespipeline.The ideal candidate will have priorintegrated marketingexperience, strong analytical and communication skills,understanding ofpaid media platforms,and active campaign optimization. Campaign Managers mustpossessa strong inner drive to contribute.

Responsibilities:

• Plan, execute, manage, andoptimizemanaged service and self-service campaigns

• Understanding upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics

• Defining metrics and measuring success of campaigns using internal analytics

• Demonstrate diligence, attention to detail and adherence to best practices throughout the full digital campaignlife-cycle[from pre-sale to post-sale]

• Maintain and organize campaign-specific materials in team's shared document repository

• Closely align with sales teams and GTM priorities

• Lead daily campaign maintenance, including internal questionsregardingtracking and status of various campaigns

• Develop, grow, andmaintainrelationships with internal teams

• Partner withProduct andProductMarketing teams to ensureaccuratecampaign messaging

• Oversee the campaign setup and execution process to ensureaccuratecampaign implementation, pacing and performance

• Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch

• Partner withMarketing Operations andAnalytics team on campaign measurement reporting and insights generation

• Project management deadlines and deliverables among internal and externalstakeholders

• Provideregular insights detailing performance, campaign optimizations, and new opportunities

• Work with media partners to ensureaccurateplatform implementationand messaging

• Troubleshoot issues on all pre-productionandlive campaigns

• Providedetailedcampaign wrap up reports

• Provide monthly auditing reports to partners and actualize bill/pay systems when applicable

Qualifications:

• Four-year college degree

• Must have8+ years of experience inmarketing,paid media management,demand generation,campaign management/optimization, or digital media operations

• Understanding of traditional and interactive media planning elements

• Proficiencyin Microsoft Office solutions

• Strong analytical thinking and mathematical skills

• Excellent communication and writing skills

• Strong project management skills

• Ability to advise stakeholders on best practices and areas of opportunity

• Excited by a fast-paced and rapidly changing environment

• Experience usingMarketo andSalesforce is preferred