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Content Strategistzebralearn • Surat, India
Content Strategist

Content Strategist

zebralearn • Surat, India
17 days ago
Job description

Job Profile:

Own content creation, launch communication, customer journeys, and remarketing initiatives to drive engagement, conversions, and retention.

Your contribution to the team

Book Launch Marketing

  • Create launch plans and content calendars for new book releases
  • Coordinate launch campaigns across social media, email, website, and partner channels
  • Track launch performance and suggest optimization strategies

Customer Journey & Lifecycle Marketing

  • Map and optimize customer journeys from awareness to purchase and retention
  • Build and manage email nurture sequences and automated workflows
  • Analyze customer behavior and identify opportunities for engagement

Content & Copywriting

  • Write marketing copy for emails, landing pages, social media, ads, and website content
  • Develop author-focused and learner-focused content strategies
  • Collaborate with design and publishing teams to create marketing assets

Technical & Strategic Marketing

  • Manage marketing automation tools and CRM workflows
  • Support website content updates and conversion optimization initiatives
  • Monitor campaign performance and prepare actionable reports

Remarketing

  • Create remarketing campaigns for website visitors, leads, and existing customers
  • Work with paid marketing teams/agencies to improve conversion rates

Requirements

  • Strong writing and editing skill
  • Experience with email marketing and automation tool
  • Understanding of customer journeys and conversion funnel
  • Basic analytics and reporting skill
  • Strategic thinking and campaign planning

Other details

  • Office Location - Vesu, Surat, Gujarat.
  • Work Type - In-Office, Full-time.
  • Working Days - 6 Days a week (Monday to Saturday)
  • Compensation - As per the industry standards, also depending on your experience and expertise

Stalk us here -

Website - https://zebralearn.com/

Instagram - https://www.instagram.com/zebra_learn/

For quick response, please feel free to send in your resume with portfolio at prachi.agrawal@zebralearn.com


Skills Required
Content Creation, conversion optimization, Copywriting, Email Marketing
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Content Strategist • Surat, India

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