Manager - Lead Generation & Pre-Sales

Key Responsibilities:

Lead Generation

• Identifying and categorizing current and new prospects through different sources for CRO/CDMO services.
• Generating new leads and revisiting old Clients.
• Initial interest generation and setting up meetings between prospective clients and the BD team.

Process Efficiency

• Ensure all company leads are uploaded and updated in the CRM regularly.
• Streamline lead tracking for improved visibility and management.
• Maximize the effectiveness of lead generation tools and automation software.
• Accelerate the lead-to-first-contact process for greater efficiency.

Funding/New Developments

• Monitor biotech funding updates and key industry announcements.
• Track joint development projects and licensing activities.
• Gather attendee lists and identify potential leads with the BD team.
• Jointly discussing with BD and identifying attendees as potential leads

Data & Reporting

• Monitor and report on lead metrics, conversion rates, and performance insights while maintaining a well-organized and updated lead database for targeted campaigns.
• Leverage insights to identify trends, optimize conversions, and drive continuous improvement.

Collaboration & Stakeholder Management

• Work closely and collaborate with the BD, Marketing, and key internal leaders

Strategic Planning & Growth

• Identify new markets
• Devising, streamlining, and implementing strategies based on market trends, competitor analysis, and campaign performance.
• Define quarterly and annual lead generation goals aligned with business objectives.

Team Performance & Development

• Manage and motivate team members
• Training of team members

Educational Qualifications And Experience: M.Sc. Chem + MBA with 10 years of work experience in business development function. Good understanding of CRO/CDMO business in MNCs. Ability to manage large teams.

Skills Required
process efficiency , Lead Generation, Crm