This role is responsible for developing and growing a set of key named BFSI (Banking, Financial Services, and Insurance) accounts across India.
This is an exciting opportunity to leverage Genesys leadership in cloud-delivered Experience as a Service (CXaaS) to build a substantial, scalable, and profitable business within the BFSI vertical.
The role requires a strong understanding of BFSI industry dynamics, regulatory environments, and digital transformation priorities (e.g., omnichannel engagement, customer experience modernization, AI-led automation).
The ideal candidate will bring deep executive engagement capabilities and the ability to define and execute a winning go-to-market strategy within complex, highly regulated enterprises.
Key Responsibilities:
- Own and drive the revenue target for assigned BFSI accounts, developing both strategic and tactical plans to consistently achieve and exceed targets.
- Manage and grow strategic BFSI relationships through structured account planning, territory planning, and partner collaboration.
- Develop and execute a BFSI-focused go-to-market (GTM) strategy, aligned with industry trends such as digital banking, customer experience transformation, compliance, and automation.
- Build deep relationships with C-level stakeholders (CXOs, Heads of Customer Experience, Digital, IT, Operations) within banks, NBFCs, insurance firms, and fintechs.
- Understand the Total Addressable Market (TAM) within BFSI and drive strong year-on-year growth through proactive pipeline development and deal execution.
- Maintain accurate forecasting (monthly, quarterly, yearly) and ensure strong deal linearity and predictability.
- Provide transparent reporting to leadership, ensuring disciplined pipeline management and forecast hygiene.
- Develop a strong understanding of Genesys solutions (CX, Contact Center, AI, Cloud) and align them to BFSI-specific use cases suchs as customer onboarding, collections, service automation, and fraud handling.
- Identify and pursue new opportunities within BFSI, including digital transformation initiatives, legacy modernization, and cloud adoption programs.
- Drive account-based selling, coordinating cross-functional resources (pre-sales, partners, alliances, delivery teams).
- Build and maintain industry and competitive intelligence, especially around BFSI CX trends, regulatory shifts (RBI, IRDAI, SEBI), and competitor positioning.
- Represent Genesys at the highest levels within customer and partner organizations, maintaining a strong market presence.
- Translate client business objectives into value-driven CX transformation outcomes using Genesys solutions.
- Demonstrate a strong commitment to execution excellence, customer success, and long-term account growth.
Industry Experience:
- 5-7+ years of experience in selling complex enterprise solutions within BFSI accounts.
- Strong understanding of BFSI industry landscape, including banking, insurance, NBFCs, and fintech ecosystems.
- Proven experience in CX / Contact Center / Customer Engagement solution selling.
- Experience managing large, strategic BFSI accounts with multiple stakeholders.
- Preference for candidates with Cloud / SaaS sales experience, especially in regulated industries.
Minimum Requirements:
- Experience in complex, consultative sales environments
- Strong understanding of key BFSI accounts and ecosystem in India
- Result-oriented, with a strong ownership mindset and team collaboration skills
- Strong business, financial, and regulatory awareness
- Willingness to travel within and outside the region
- Excellent negotiation, objection handling, and deal-closing skills
- Strong cross-functional collaboration and stakeholder management abilities
- Proven track record of meeting/exceeding sales targets
- Ability to engage and influence stakeholders at all levels, including senior leadership
(ref:iimjobs.com)