Zywave - Product Owner - Marketing & Content Platform

Job Title : Product Owner Marketing, Content & Client Experience

Location : Pune

Experience : 8- 10 Years

About the Role :

We are looking for a customer-centric Product Owner to enhance digital experiences, content delivery, and marketing workflows.

This role focuses on optimizing user journeys and driving engagement across platforms.

Key Responsibilities :

- Own customer-facing product experiences and engagement journeys

- Manage content workflows and delivery across platforms

- Drive marketing automation and engagement initiatives

- Gather customer feedback and translate it into product requirements

- Collaborate with design teams to optimize UI/UX

- Support API integrations for seamless customer experiences

Required Skills & Experience :

- Strong understanding of UI/UX principles

- Experience with content and marketing platforms

- Ability to translate customer insights into product improvements

- Familiarity with API integrations

- Strong communication and stakeholder management

Nice to Have :

- Experience with CMS platforms

- Knowledge of digital marketing and customer journey mapping

Key Competencies :

- Customer-first mindset

- Strong storytelling and communication skills

- Collaboration across product, design, and business teams

(ref:hirist.tech)