Growth Marketing Specialist (Enterprise)

Job Role: Growth Marketing Specialist (Enterprise) EXP: 3-5 Years Work Mode: Work From Office ( Mohali) Shift Time: EST Hours / Afternoon Shift Company Overview RChilli is an AI-powered enterprise solutions company helping organizations streamline hiring and workforce data processes through intelligent automation. Our solutions enable enterprises to automate candidate screening, profile enrichment, data migration, and workforce data management — improving operational efficiency and decision-making. Trusted by global enterprises and integrated with platforms like Oracle HCM, SAP SuccessFactors, ServiceNow, Workday, Salesforce, iCIMS, Greenhouse, and UKG, RChilli delivers scalable AI solutions that simplify complex workflows and accelerate digital transformation. Job Overview We are looking for a strategic and performance-driven Growth Marketing Manager – Enterprise Solutions to lead enterprise demand generation and pipeline growth initiatives. The ideal candidate will have strong expertise in enterprise B2B marketing, multi-channel campaign execution, ABM, AI-driven outreach, and marketing automation. You will work closely with Sales, SDRs, Product Marketing, and Leadership teams to drive qualified pipeline and revenue growth across global markets. This role requires a highly analytical and fast executer marketer who can combine creativity, automation, and performance marketing to build scalable growth programs targeting enterprise customers. Key Responsibilities Growth & Demand Generation Develop and execute enterprise growth marketing strategies to drive awareness, qualified leads, and revenue growth. Manage multi-channel campaigns across: LinkedIn Ads Meta Ads Google Ads Email Marketing Webinars & Virtual Events Content Syndication ABM Campaigns AI-powered outbound campaigns Identify and optimize new customer acquisition channels and growth opportunities. Campaign Management & Optimization Plan, execute, and optimize integrated marketing campaigns using HubSpot and other marketing automation tools. Manage campaign budgets, targeting, performance tracking, and ROI optimization. Conduct A/B testing across ads, landing pages, email sequences, and CTAs. Build reporting dashboards and monitor campaign performance metrics. AI-Driven Marketing & Automation Leverage AI-powered tools for: AI Calling campaigns Conversational outreach Lead enrichment Predictive lead scoring Automated engagement workflows Campaign optimization Explore modern GTM and AI automation tools to improve marketing efficiency and pipeline velocity. Lead Nurturing & Funnel Management Design and optimize lead nurturing journeys across the sales funnel. Improve MQL-to-SQL conversion processes and lead scoring models. Collaborate with SDR and Sales teams to ensure seamless lead handoff and follow-up. Qualification Required 3-5 years of experience in Growth Marketing, Demand Generation, or Enterprise Lead Generation within a B2B SaaS or Enterprise Technology environment. Proven experience managing enterprise-focused multi-channel campaigns. Strong expertise in: ABM (Account-Based Marketing) Enterprise Lead Generation Paid Campaigns Funnel Optimization Marketing Automation AI-powered outreach tools Hands-on experience with HubSpot, LinkedIn Ads, Meta Ads, Google Analytics, and outbound automation platforms. Experience targeting enterprise platforms/ecosystems such as Oracle, SAP, ServiceNow, Workday, Salesforce, or similar enterprise solutions is highly preferred. Strong analytical and campaign optimization skills. Experience collaborating with SDR, Sales, and Revenue teams. Excellent communication and stakeholder management abilities. Preferred Qualifications Experience targeting enterprise buyers and global organizations. Exposure to AI Calling platforms and conversational AI tools. Experience with AI-led outbound prospecting and automated engagement workflows. Familiarity with Salesforce CRM and Revenue Operations processes. Experience managing domestic and international B2B events or enterprise conferences. Knowledge of modern GTM, RevOps, and AI automation tools is a plus. Experience to ICP of customer & SI Partners of SAP, Oracle, and Servicenow is preferred. Minimum Skills We Look For B2B SaaS / Enterprise Marketing Experience Demand Generation & ABM LinkedIn Ads, Meta Ads & Google Ads HubSpot & Marketing Automation Lead Nurturing & Funnel Optimization AI Outreach / Automation Tools SDR & Sales Alignment Campaign Analytics & ROI Tracking Webinar & Event Marketing Strong Communication & Execution Skills preference if he has handled ICP of Customers & SI Partners of SAP, Oracle, Service Now customers.