Google Ads Performance Specialist

About Us :

Scaling Wolves is a performance-first marketing agency that helps D2C and eCommerce brands scale profitably through data-driven strategies and paid ads.

We manage multi-crore budgets across Meta and Google, and we’re now expanding our team of performance-driven marketers who can create impact through smart media buying.

Role Overview :

We’re looking for a Google Ads Specialist / Media Buyer who knows how to turn data into decisions and ad spend into scale. You’ll be responsible for strategizing, launching, optimizing, and scaling profitable campaigns across Search, Shopping, YouTube, and Display for D2C and eCommerce brands.

Key Responsibilities :

• Strategize, set up, and manage Google Ads campaigns (Search, Performance Max, Shopping, Display, YouTube).
• Conduct keyword research, competitor analysis, and audience targeting for high-intent traffic.
• Optimize campaigns for ROAS, CPA, and conversion rate through A / B testing and performance analysis.
• Create and maintain structured campaign naming conventions, budgets, and reports.
• Collaborate with creative and strategy teams to align ad messaging with landing pages and offers.
• Analyze campaign performance using Google Analytics, Tag Manager, and Data Studio.
• Stay updated with Google Ads algorithm updates, new features, and industry best practices.

Required Skills & Tools :

What We’re Looking For :

Perks & Growth :

Location : In-office, Kolkata

Experience : 1–3 years

CTC : Competitive, based on skill & experience

Click to Apply

OR

Send your resume at hello@scalingwolves.com