Job Role : Performance Marketing Specialist
Location : (Mumbai, Malad West / Hybrid)
Joining : Immediate
We’re looking for a Performance Marketing Specialist who can hit the ground running and take charge of high-scale digital campaigns. The ideal candidate will have hands-on experience managing monthly budgets of ₹1 Cr+ and driving measurable ROI across channels.
Key Responsibilities
- Plan, execute, and optimize paid media campaigns across Google, Meta, YouTube, Amazon, and other relevant platforms.
- Drive performance outcomes (ROAS, CPA, CPL, conversions, revenue growth).
- Build and manage full-funnel campaigns across search, display, shopping, video, and paid social.
- Monitor campaign performance daily, identify growth opportunities, and ensure budget efficiency.
- Work closely with creative / content teams to align ad messaging with performance goals.
- Generate performance reports and provide actionable insights for scaling campaigns.
- Stay ahead of digital trends, competitor strategies, and emerging ad platforms.
Requirements
3–6 years of proven experience in performance marketing .Direct experience managing budgets of ₹1 Cr+ per month .Strong background in e-commerce, retail, or real estate campaigns .Proficiency in Google Ads, Meta Ads Manager, Analytics, and other performance tools.Data-driven mindset with strong analytical and problem-solving skills.Ability to work independently and deliver results under tight timelines.Nice to Have
Experience with affiliate marketing networks and marketplaces.Knowledge of SEO / ASO as a complementary skill.Strong understanding of attribution models and MarTech tools.