Job descriptionAbout Us: We are a fast-growing robotics company dedicated to pushing the boundaries of automation and intelligent systems. Our solutions cater to industries including manufacturing, logistics, healthcare, and more. We are looking for a seasoned Marketing associate with a strong grasp of both technical and strategic marketing to elevate our brand and fuel our next phase of growth. Key Responsibilities: - Strategic Marketing: Develop and execute comprehensive marketing strategies aligned with business goals in the robotics sector. - Develop and execute integrated B2B marketing strategies to promote robotic solutions across multiple industries. - Product Marketing: Craft compelling messaging and go-to-market strategies for robotics products and solutions. - Content Creation: Oversee creation of technical content (case studies, white papers, blogs, product videos, etc.) that resonate with industry professionals and decision-makers. - Lead Generation: Plan and execute campaigns to drive demand and generate qualified leads via digital, events, and partner channels. - Market Research: Conduct competitive analysis, customer interviews, and market research to inform positioning and product development. - Events & Tradeshows: Represent the company at industry events, exhibitions, and webinars; coordinate logistics and messaging. - Digital Marketing: Manage performance across digital channels, including SEO, SEM, email, and social media, to maximise visibility and engagement. - Analytics & Reporting: Measure campaign ROI and optimise strategies based on data-driven insights. - Team Collaboration: Work cross-functionally with Sales, Product, and Engineering teams to ensure aligned marketing efforts. Requirements: - 2–10 years of experience in B2B marketing, preferably in robotics, automation, industrial tech, or hardware sectors. - Strong understanding of technical products and the ability to translate complex concepts into clear, engaging messaging. - Demonstrated success in launching marketing campaigns that generated tangible business outcomes. - Experience with CRM and marketing automation tools (e.G., HubSpot, Marketo, Salesforce). - Excellent communication, leadership, and project management skills. - Bachelor's degree in Marketing, Engineering, Business, or related field (MBA is a must from B school ). - Event Ownership: Proven experience running industry trade shows from booth planning to budget management. - Digital Strategy: Candidates who lead the strategy, rather than just supporting it. - Tenure: At least 2+ years in a dedicated marketing role. What We Offer: - Opportunity to work with cutting-edge robotics technologies. - A collaborative and innovative work culture. - Competitive salary and benefits. - Career growth and learning opportunities. Interested in the opportunity? Please send your CV with a cover letter to aiyappa.uthappa@agile-robots.com