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drishti ias
Sales Manager (UPSC / State PCS / Teaching Exams / CUET / Judiciary / SSC Exams)drishti ias • Delhi, India
Sales Manager (UPSC / State PCS / Teaching Exams / CUET / Judiciary / SSC Exams)

Sales Manager (UPSC / State PCS / Teaching Exams / CUET / Judiciary / SSC Exams)

drishti ias • Delhi, India
7 days ago
Job description
Position Details

  • Designation: Sales Manager (UPSC / State PCS / Teaching Exams / CUET / Judiciary / SSC Exams)
  • Department: Business Development
  • Location: Karol Bagh, Delhi
  • Reports to: Divisional Head

Job Purpose

We are looking for a high-performing and growth-oriented Sales Manager to lead a Business Development Team. In this pivotal role, you will be responsible for driving revenue, managing a team of BDEs, formulating sales strategies, and collaborating with cross-functional teams to unlock growth opportunities. This leadership role demands strong analytical thinking, team mentorship capabilities, and deep understanding of sales in the EdTech or B2C ecosystem.

Primary Job Responsibilities

  • Sales & Revenue Strategy
  • Define, execute, and monitor monthly/quarterly sales targets and revenue goals for the team.
  • Build and own end-to-end sales plans to maximize conversions, renewals, and upselling opportunities.
  • Analyze market trends, student needs, and competitor activity to refine sales approaches.
  • Team Management & Development
  • Lead, coach, and inspire a team of Business Development Executives (BDEs) to meet individual and team targets.
  • Identify training needs and collaborate with L&D teams to build capabilities.
  • Conduct regular performance reviews, provide feedback, and cultivate a high-performance culture.
  • Process & Pipeline Management
  • Optimize lead management workflows to improve response time, follow-ups, and closure rates.
  • Ensure accurate forecasting, lead tracking, and CRM hygiene using tools like LeadSquared or similar.
  • Identify operational inefficiencies and implement improvements using data and feedback loops.
  • Cross-functional Collaboration
  • Work closely with Marketing, Product, and Academic teams to improve lead quality, refine messaging, and enhance student value propositions.
  • Partner with the Training Team to align onboarding and skill development with performance needs.
  • Product Thinking & Customer Voice
  • Represent the voice of the student and sales team in product development discussions.
  • Provide feedback to improve pricing, features, and value communication based on real-time sales insights.
  • Reporting & Insights
  • Create and present performance dashboards, conversion trends, and insights to leadership.
  • Maintain daily/weekly sales MIS to align efforts with company goals.

Specific Knowledge & Skills

  • 3–4 years of progressive experience in sales/business development (preferably EdTech/B2C).
  • Proven track record of leading high-performing teams and achieving revenue targets.
  • Strong business acumen, people management, and data-driven decision-making skills.
  • Proficiency with CRM tools, Excel/Google Sheets, and performance tracking systems.
  • Excellent communication, negotiation, and interpersonal skills.
  • Bachelor's degree required; MBA/PGDM preferred.

Major KRAs (SMART)

  • Drive monthly and quarterly sales and revenue targets.
  • Lead and develop a high-performing BDE team.
  • Ensure efficient lead management and CRM hygiene.
  • Optimize sales processes to increase conversion rates.
  • Collaborate cross-functionally to improve lead quality and student value.
  • Deliver accurate sales reporting and performance insights.
  • Represent customer voice in product and pricing decisions.

Qualifications & Experience

  • Minimum Qualification: Graduation
  • Preferred Qualification: MBA/PGDM
  • Minimum Experience: 3–4 Years

Skills Required
Excel, google sheets , CRM Tools
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Sales Manager (UPSC / State PCS / Teaching Exams / CUET / Judiciary / SSC Exams) • Delhi, India

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