Performance Marketing Specialist

Performance Marketing Specialist (2–5 Years Experience)

Location: Gandhinagar, Gujarat

Hours: 8:00 AM – 5:00 PM

Compensation: No bar for the right candidate

About the Role

At Timan IT Consultancy, we're looking for a Performance Marketing Specialist who's ready to take full ownership of paid growth across Google Ads, Meta Ads, and LinkedIn Ads for multiple service-based brands.

You'll run experiments, diagnose funnel issues (impressions clicks leads bookings revenue), and implement data-driven solutions to scale performance fast.

You'll work on diverse and fast-growing industries including Hospitality, Migration & Education Services, Cleaning, Printing, Beauty/Clinic, and Entertainment/Events.

What You'll Do

• Plan & launch full-funnel campaigns (TOFU/MOFU/BOFU) across Google, Meta, and LinkedIn.
• Drive results like table bookings, consult leads, quote requests, ticket sales, and memberships.
• Identify and fix funnel leaks — targeting, bidding, creatives, landing pages, and forms.
• Conduct creative and offer testing across ad formats (UGC, carousel, reels, static).
• Analyze performance with GA4, GTM, UTMs, and Looker Studio dashboards.
• Collaborate on landing page optimization (CRO) for higher conversion rates.
• Manage budget pacing, forecasting, and reporting to meet ROAS/CPL/CAC goals.
• Maintain ad compliance and brand safety for industries like clinics, migration, and events.

Must-Haves

• 2–5 years of hands-on experience in Google Ads and Meta Ads (LinkedIn Ads preferred).
• Proven track record in service-based industries (hospitality, beauty, cleaning, migration, etc.).
• Strong analytical and troubleshooting skills across marketing funnels.
• Expertise in GA4, GTM, UTMs, Excel/Sheets, Looker Studio.
• Result-oriented mindset with clear communication and reporting skills.

Nice-to-Haves

• CRM knowledge: HubSpot or Zoho (lead tracking, lifecycle).
• Experience with Hotjar/Clarity, Webflow/WordPress/Unbounce.
• Understanding of HTML/CSS for landing page tweaks.
• Ability to write ad copy in Gujarati or Hindi.
• Familiarity with WhatsApp Business API for lead engagement.

Performance Metrics You'll Own

• Hospitality: bookings, ROAS, cost/booking
• Migration/Education: consults, CPQL, SQLs
• Cleaning: quote requests, call conversions, CPA
• Printing: form fills, reorder rate, AOV
• Beauty: appointment CVR, CAC, retention
• Entertainment: ticket sales, CPA/ticket, ROAS

Why Join Timan IT Consultancy

Work on a multi-industry portfolio with creative freedom

See direct business impact through your campaigns

Collaborate with a smart, supportive, and fast-moving team

Competitive pay — no bar for the right candidate

How to Apply

Send your CV + 3 case studies to [HIDDEN TEXT]

Use the subject line: 'Performance Marketer — Gandhinagar'

Include:

• Before/after metrics (CPL/CPA/ROAS/bookings)
• A funnel diagnosis and how you fixed it
• Screenshots or dashboards (redacted) supporting your results

Skills Required
linkedin ads , Gtm, Clarity, Excel Sheets, UTMS, Google Ads, Css, Wordpress, Html