Web Analytics Manager

Whizz HR is hiring Web Analytics to work with an award winning brand

Key Responsibilities:

• Implement, manage, and maintain web analytics tracking using tools such as Google Analytics, Adobe Analytics, or similar platforms.
• Develop and automate dashboards and reports that highlight key performance indicators (KPIs), trends, and user behaviour insights.
• Collaborate with stakeholders to define analytics requirements and deliver timely, accurate reporting.
• Monitor website performance metrics, user engagement, traffic sources, and conversion funnels.
• Translate complex data into clear, actionable insights and present findings to both technical and non-technical audiences.
• Work with developers to validate data collection implementations using tools like Google Tag Manager or other tag management systems.
• Continuously optimize tracking setups to ensure data accuracy and completeness.
• Conduct A/B tests and performance analyses to inform marketing and UX strategies.

Required Skills & Experience:

• 3–5+ years of experience in web analytics and reporting.
• Hands-on expertise with tools such as Google Analytics (GA4), Adobe Analytics, Google Tag Manager, and Data Studio/Tableau/Power BI.
• Proficient in SQL and/or other query languages for data extraction and manipulation.
• Strong knowledge of website tagging, cookies, and user tracking methodologies.
• Excellent data visualization and reporting skills with the ability to synthesize data into insights.
• Familiarity with marketing platforms (Google Ads, Meta Ads, etc.) is a plus.

Nice to Have:

• Experience with customer journey mapping and attribution modelling.
• Background in digital marketing or e-commerce analytics.
• Familiarity with JavaScript or debugging tools for tag validation (e.g., Chrome DevTools)

Write to us with your resume at [HIDDEN TEXT]

Warm regards,

Whizz HR

Skills Required
Power Bi, Adobe Analytics, Google Tag Manager, Sql, Tableau, Google Analytics