E-Commerce Manager (Head Role) for our Manufacturing Client

We have a good opportunity of E - Commerce Manager (Head Role) for our Manufacturing client based at Bangalore.

Job Title: E - Commerce Manager ( Head role)

Location: Bangalore

Experience: 3 to 5 years ( post MBA from Premier B schools)

Job objective:

The position is responsible for the managing and driving product portfolio sales & marketing in dedicated Ecommerce platforms by focusing on the following activities.

E Commerce Sales & Operation:

• Interface for E Commerce portals to Deliver Top Line for our business in selected portals.
• Build strong relationship with category team for a sustainable business growth in these platforms.
• Drive online & offline platform for brand & finalize the plan for increasing the penetration.
• Manage existing sellers & distributors for sales.
• Look for onboarding of potential Market place sellers for expanding the range of products in the platforms.
• Prepare marketing and promotion strategy on the selected portals including development of brand stores.
• Stock forecasting for the leading platforms for the category along with the other team members.
• Planning, Executing, and handling the complete operations in terms of stock movement, stock availability, closure of discussion with category team to ensure the tertiary sales in the designated platforms.
• Closure of the Joint Business plan (JBP) for different portal.
• Timely closure of the seller level claims & issues to ensure the customer satisfaction.

Consumer Lighting:

• Responsible for key Ecommerce Portals like Flipkart, Q com portals like Blinkit, Zepto , Swiggy, BB, FK Minutes and the offline partnership for driving Smart products in retail chains like Croma, Reliance, Alexa Kiosks, etc.
• Evaluate and drive new business opportunities with other emerging portals like Jio Mart, Myntra and close the onboarding & driving sales for B2B players
• Evaluate & Drive marketplace sellers across platforms.
• Driving new initiatives – onboarding on ecom platforms and ONDC to expand the selection.
• Continuously look for expanding the new categories of lighting & electrical product in these portals.
• Scan the portals and the competition to work on the product opportunity & product pricing strategy in consultation with the category, to increase the market share for us in these portals.
• Closure of event planning and BAU planning to ensure that sale out is planned with category in advance.

Product & Brand related Activities:

• To work in close tandem with category team for development & execution new product launch.
• Work with creative agencies for cataloging, developing product A+ contents, and driving the
• promotions & advertisement in the portal.
• Coordinate with offline sellers along with Amazon team for the brand display at the retail stores.

Platform Level Analytics:

• Prepare, Analyze and share weekly and monthly platform level secondary reports
• Development of dashboard for tracking of competition on pricing & new products in key categories.
• Tracking at product, platform & seller level.
• Maintaining the record of all the supports, APSP spends.
• Development of monthly key indicators, preparing plan quarterly and annually.

Digital Campaigns and Portal Promotions Management:

• Work closely with the digital agency to drive the marketing initiatives and maintain an MIS with analytics for the same.
• Tracking dashboard progress of digital campaigns in terms of impression, reach, clicks, ROI of the campaign.
• Optimizing advertising costs at platform level and to ensure that the digital objectives are met.

Skills Required
Marketing and promotion strategy, Platform level analytics, Product pricing strategy, Stock forecasting