Performance Marketing (Meta Ads)

CTC - 15 Lpa

Exp - 5+ years

Mandatory - 15 Lakhs Per months Meta Ads (Facebook & Instagram)

Key Responsibilities

Plan, execute, and optimize paid marketing campaigns across Facebook, Instagram (Meta

Ads) and Google Ads (Search, Display, YouTube, and Shopping).

Develop, test, and scale lead generation and retargeting campaigns for both awareness and

conversion.

Monitor performance metrics (CPC, CTR, ROAS, CPA) and optimize campaigns for ROI.

Create ad copies, work with the design team for visuals, and run A/B tests for creatives and

audiences.

Conduct keyword research, competitor analysis, and audience segmentation to drive

campaign performance.

Track daily performance and generate weekly/monthly performance reports.

Ensure ad compliance with Meta and Google policies.

Collaborate with internal sales and design teams to align campaigns with business goals.

8770594707

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Skills Required
instagram , shopping , display , Cpc, Cpa, Youtube, Search, facebook, Google Ads