Job descriptionKey Responsibilities : - Write clear, engaging, and accurate long-form content such as blogs, guides, landing pages, and educational articles on finance-related topics (stocks, mutual funds, ETFs, personal finance, etc.) - Create compelling short-form content, including social media posts, app notifications, emailers, and ad copies. - Conduct in-depth research to ensure factual accuracy and relevance of content. - Optimize content for SEO using primary and secondary keywords. - Collaborate with product, SEO, and marketing teams to align content with business goals - Simplify complex financial concepts for a wide audience, including beginners. - Use AI tools (like ChatGPT, Jasper, etc.) effectively for ideation, drafting, editing, and scaling content production. - Continuously update existing content based on market trends and regulatory changes. Preferred candidate profile: - 4- 7 years of experience in finance content writing - Strong understanding of financial topics such as equity markets, mutual funds ETFs, taxation, and personal finance. - Proven ability to write both long-form and short-form content. - Familiarity with SEO best practices and keyword optimization. - Excellent research, writing, and editing skills. - Proficiency in using AI tools to enhance content creation and efficiency.