Key Responsibilities :
Amazon SEO Optimization
- Conduct keyword research using tools like Helium10, JungleScout, or SellerApp to identify high-volume and relevant keywords.
- Optimize product titles, bullet points, descriptions, and backend search terms for maximum visibility and conversion.
- Manage and improve product listing performance through A / B testing of keywords and creatives.
- Monitor and analyze organic ranking performance, click-through rates (CTR), and conversion metrics.
- Stay updated with Amazon A9 algorithm changes and adapt strategies accordingly.
Content Development & Optimization
Write and edit engaging, keyword-rich product titles, bullets, and descriptions that align with brand tone and drive conversions.Create A+ Content (Enhanced Brand Content) with compelling visuals and storytelling to increase engagement and trust.Coordinate with design teams to develop rich infographics, banners, and A+ modules.Optimize brand store pages for navigation, discoverability, and sales impact.Ensure content consistency and brand alignment across all Amazon listings.Performance Analysis & Reporting
Use Amazon Brand Analytics, Business Reports, and third-party tools to track keyword rankings, sales, and competitor performance.Generate insights and regular reports on SEO impact, organic revenue growth, and conversion improvements.Identify gaps in catalog or content and recommend solutions to improve performance.Requirements :
2–5 years of experience in Amazon SEO, listing optimization, and content management .Strong understanding of Amazon A9 algorithm and SEO ranking factors.Expertise with tools like Helium10, JungleScout, DataHawk, SellerApp, or AMZ Tracker .Excellent writing and editing skills for product copy and A+ content.Proven ability to improve organic visibility and sales performance.Knowledge of Amazon Brand Registry, A+ Content Manager, and Seller Central workflows.Analytical mindset with ability to interpret data and derive actionable insights.Nice to Have :
Experience with Amazon Ads (PPC) and campaign optimization.Familiarity with Flipkart, Meesho, or other marketplaces .Graphic design coordination experience for A+ content.What We Offer :
Competitive salary and growth-based incentives.Exposure to multiple e-commerce brands and categories.Creative freedom and ownership of the Amazon SEO function.A performance-driven, collaborative work environment.Skills Required
Content Development, Keyword Research