Brand Manager Marketing

House of Hiranandani is a leading player in the real estate industry, renowned for its innovative projects and commitment to excellence. We specialize in developing residential, commercial, and mixed-use properties that set new benchmarks in design and sustainability. Our team is dedicated to creating spaces that enhance the quality of life and contribute to the community.

Key Responsibilities:

• Develop and execute brand strategies, manage advertising campaigns, and ensure brand consistency.
• Design and execute marketing strategies which focus on each specific audience: including tenants, brokers, investors, and employees/potential employees.
• Collaborate with internal teams and agencies to create impactful marketing materials
• Suggest promotions/events / other brand building activities and implement the same
• Manage the marketing of assigned projects, budget, ensure all marketing programs are successful, metrics-driven, and goal-oriented
• Plan, coordinate and organize promotional activities, trade shows, experiential marketing etc, to promote specific projects in line with sales and marketing plans
• Media Planning, Budgeting & Buying
• Organizing ATL & BTL activities to promote projects
• Keep a tab on and report competitor's activities, Campaigns, Communications, and Pricing etc
• Managing, supervising, and executing day to day operations for the assigned projects
• Carry out assigned tasks with limited supervision, including coordinating, and implementing projects

Required Skills & Competencies:

• Prior experience in the Real Estate, FMCG or Luxury Fashion is preferred.
• Strong verbal and written communication skills with excellent presentation capabilities.
• Proven track record in driving successful marketing campaigns.
• Creative mindset with an eye for detail and strong aesthetic sensibility.
• Ability to generate impactful and witty brand communication.
• Team-oriented, with strong project management and multitasking abilities.

Location: Powai, Mumbai

Skills Required
Buying, Marketing Strategies, Budgeting, Media Planning