Purchasing Manager
Eat Better Cojaipur, rajasthan, inMahindra SEZ, Jaipur (On-site).Eat Better Co is a fast-growing.We are building a strong backend with efficient sourcing and supply chain systems to support our rapid growth. Show more
PPC ManagerTagbox • Jaipur, India
No longer accepting applications
PPC Manager
Tagbox • Jaipur, India
30+ days ago
Job description
Skills Required
bing ads , conversion rate optimization , Google Ads, Google Analytics, Seo
About the Role:
We are looking for an experienced PPC (Pay-Per-Click) Manager to lead our paid advertising efforts and drive high-quality traffic to our digital platforms. The PPC Manager will be responsible for planning, implementing, and optimizing paid ad campaigns across various channels such as Google Ads, social media platforms, and more. The ideal candidate has in-depth knowledge of paid search, display advertising, and a data-driven approach to maximize ROI.
Key Responsibilities:
- Develop, implement, and manage PPC campaigns across platforms like Google Ads, Bing Ads, and social media.
- Conduct keyword research, competitor analysis, and ongoing bid management to optimize campaign performance.
- Analyze campaign data and create detailed performance reports to track metrics such as CTR, CPC, CPA, and overall ROI.
- Collaborate with the marketing and content teams to create compelling ad copy, landing pages, and visuals.
- Implement A/B testing strategies for ad creatives, landing pages, and targeting options.
- Monitor budget caps, impression share, and quality score to maximize campaign effectiveness.
- Stay up-to-date with the latest industry trends, algorithm updates, and new tools.
- Manage retargeting and display campaigns to improve brand visibility and conversions.
- Coordinate with internal stakeholders to ensure PPC strategies align with overall business goals.
Requirements:
- Bachelor's degree in Marketing, Advertising, or a related field.
- 4-5 years of proven experience in managing PPC campaigns across multiple platforms.
- Proficiency in Google Ads, Bing Ads, Google Analytics, and other relevant tools.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Experience with A/B testing and conversion rate optimization.
- Excellent communication and project management skills.
- Certification in Google Ads or other relevant PPC certifications is a plus.
- Experience in managing high-budget ad campaigns.
- Familiarity with social media ad platforms such as Facebook, Instagram, LinkedIn, etc.
- Knowledge of SEO and other digital marketing strategies.
- Ability to work in a fast-paced, collaborative environment.
Skills Required
bing ads , conversion rate optimization , Google Ads, Google Analytics, Seo
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PPC Manager • Jaipur, India
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