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Content Partnership Manager

Content Partnership Manager

Associated Broadcasting Co. Pvt Ltd (TV9)Bengaluru, Republic Of India, IN
2 hours ago
Job description

About the Role

We’re looking for a go-getter with a strong branded content sales mindset — someone who can turn creative storytelling into tangible revenue outcomes. This role blends creativity with commercial ownership across TV and digital platforms.

Key Responsibilities

  • Conceptualize and pitch branded content, AFPs, and IP-led formats that align with client marketing goals.
  • Drive revenue growth for the region through innovative, integrated content offerings.
  • Build and nurture long-term relationships with clients, agencies, and brand decision-makers.
  • Own the ideation-to-delivery lifecycle of branded content across TV, digital, and social platforms.
  • Create and grow network-owned IPs that can be monetized across categories and markets.
  • Develop Advertiser Funded Programs (AFPs) with measurable brand impact.
  • Collaborate with editorial, production, digital, marketing, and legal teams for seamless execution.
  • Stay ahead of market trends and audience behavior to shape future-ready content opportunities.

Required Skills & Qualifications

  • Experience : 8–12 years in branded content sales, media sales, or integrated marketing roles with a proven revenue track record.
  • Revenue Mindset : Strong focus on business outcomes, deal structuring, and client ROI.
  • Commercial & Creative Balance : Ability to blend brand strategy with content innovation for measurable business impact.
  • Client Partnership : Excellent pitching, negotiation, and presentation skills with senior stakeholders.
  • Market Understanding : Awareness of digital and broadcast ecosystems, ad models, and branded storytelling formats.
  • Execution Ownership : Ability to manage end-to-end project delivery with accountability on timelines, quality, and client satisfaction.
  • Personality Fit : Go-getter with a sharp sales mindset and a passion for driving branded content revenue.
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    Partnership Manager • Bengaluru, Republic Of India, IN