Search Engine Optimization Copywriter

Department : Marketing

Reports To : Marketing Manager

Organisation : BIGNxt

Organisation Website : www.bignxt.com

Company Overview :

BIGNxt is a EdTech brand based out of UAE providing exceptional educational opportunities and

fostering a vibrant academic community. We are committed to innovation, excellence in teaching,

and the holistic development of our students.

Position Overview :

We are seeking a talented and creative Copywriter to join our dynamic Marketing team. The ideal

candidate will be responsible for producing engaging, high-quality content that resonates with

our target audience, supports our brand objectives, and drives enrollment and engagement. This

role requires a keen understanding of higher education, exceptional writing skills, and the ability

to collaborate effectively with various stakeholders.

Key Responsibilities :

• Content Creation : Write compelling, clear, and persuasive copy for a variety of marketing

materials, including websites, email campaigns, social media, brochures, newsletters,

advertisements, and other promotional materials.

content strategies and campaigns that align with the company's goals and target audience.

all written communications.

target audience, and competitive environment to create relevant and impactful content.

of online content.

ensuring all materials meet high-quality standards.

to ensure cohesive and effective marketing efforts.

using insights to improve future efforts.

as per the scheduled calendar.

Qualifications :

Education : Bachelor’s degree in English, Communications, Marketing, Digital, BMM or a related field.

Experience : Minimum of 3 years of professional copywriting experience, preferably in the higher

education sector or a related field.

Skills :

Tools : Proficiency with content management systems (CMS), social media platforms, and

marketing tools such as Google Analytics, and email marketing software.

Application Process :

To apply, please submit your resume, a cover letter detailing your relevant experience, and a

portfolio of your work demonstrating your copywriting skills and range.