Description
We are seeking a Digital Marketing Specialist to join our team in India. The ideal candidate will have a strong understanding of digital marketing strategies and tools. This role involves developing, executing, and optimizing campaigns across various digital channels to increase brand awareness and drive traffic.
Responsibilities
- Develop and execute digital marketing campaigns across various channels including SEO, SEM, social media, email, and content marketing.
- Analyze and report on performance metrics to optimize campaigns and improve ROI.
- Collaborate with the design team to create engaging and effective marketing materials.
- Manage social media accounts and engage with the audience to build brand loyalty.
- Conduct market research to identify trends and opportunities for growth.
Skills and Qualifications
Bachelor's degree in Marketing, Business, or a related field.1-5 years of experience in digital marketing or a related field.Proficiency in SEO tools such as Google Analytics, SEMrush, or Moz.Experience with social media platforms and advertising tools.Strong analytical skills with the ability to interpret data and make data-driven decisions.Excellent written and verbal communication skills.Familiarity with email marketing platforms such as Mailchimp or HubSpot.Basic knowledge of HTML / CSS is a plus.Skills Required
Seo, Google Analytics, Ppc, Email Marketing, Content Strategy, Social Media, a / b testing, Data Analysis, CRM Tools, Marketing Automation