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Content Team Lead

Content Team Lead

TIGI HRmohali district, punjab, in
16 hours ago
Job description

Content Lead – Job Description

Role Overview

  • Lead the end-to-end content strategy and execution.
  • Build and scale content across blogs, videos, social media, newsletters, podcasts, and long-form formats.
  • Ensure consistent brand voice, accuracy, and engagement across all platforms.
  • Manage internal teams, agencies, and freelancers to deliver high-quality content.

Key Responsibilities

  • Content Strategy
  • Develop and implement a unified content strategy aligned with business goals.
  • Build and manage a structured content calendar.
  • Maintain consistency in tone, messaging, and brand identity.
  • Content Creation & Management
  • Oversee creation of written content (blogs, articles, newsletters, explainers).
  • Lead production of video content (guides, walkthroughs, short-form reels).
  • Manage social media content, campaigns, and engagement formats.
  • Supervise audio content such as podcasts and weekly updates.
  • Guide long-form projects like reports, case studies, and whitepapers.
  • Execution & Performance
  • Manage teams and agencies to ensure timely, high-quality output.
  • Drive reach and visibility through SEO, social distribution, and partnerships.
  • Track content performance and optimize based on analytics and ROI.
  • Team & Stakeholder Management
  • Lead a small team of writers, designers, and video producers.
  • Collaborate with product, marketing, and cross-functional teams.
  • Oversee agency deliverables and external partnerships.

    • Skills & Requirements

  • 6–9 years of experience in content marketing, digital media, or brand communications.
  • 2–3 years of leadership experience managing teams or agencies.
  • Proven ability to build and execute multi-format content strategies.
  • Strong storytelling, writing, and editing skills.
  • Excellent project and stakeholder management abilities.
  • Familiarity with SEO, analytics tools, and digital content best practices .
  • Experience working with creators, freelancers, and cross-functional teams.
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    Team Lead • mohali district, punjab, in