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CRM Executive

CRM Executive

ConfidentialBengaluru / Bangalore, India
30+ days ago
Job description

About Us :

At Stable Money, we're building India's go-to platform for trusted, fixed-return investments like FDs, bonds, and more. We're growing fast and looking for a sharp, detail-oriented Marketing automation and CRM executive to join our team and lead the execution of user engagement campaigns across multiple channels.

What You'll Do

  • : Campaign Execution : Plan and execute targeted communication campaigns via Email, WhatsApp, SMS, RCS, and other channels
  • .Tool Mastery : Use platforms like MoEngage, Clevertap, or similar tools for campaign setup, execution, and performance tracking
  • .Data-Driven Insights : Analyze key performance metrics like CTR, conversions, and user engagement to optimize future campaigns
  • .Cohort Management : Build and analyze user cohorts to drive personalized communications and improve retention
  • .Cross-Category Execution : Coordinate campaigns across different product categories (FDs, Bonds, etc.) ensuring relevance and timeliness
  • .A / B Testing : Design, execute, and analyze A / B tests to improve messaging and campaign effectiveness

What We're Looking Fo

  • r : 1-2 years of experience in a similar role, preferably in fintech or consumer tec
  • h.Hands-on experience with MoEngage, Clevertap, or similar marketing automation tool
  • s.Strong analytical skills with the ability to interpret data and translate insights into actionable campaign
  • s.Solid understanding of user behavior, cohort analysis, and conversion funnel
  • s.Familiarity with multi-channel communication strategies (Email, WhatsApp, SMS, etc.
  • ).Strong organizational skills and attention to detai
  • l.

    Good to Ha

  • ve : Basic understanding of HTML / CSS for email customizati
  • on.Knowledge of RCS messaging and emerging communication platfor
  • ms.

    Why Join

  • UsWork with a fast-growing fintech startup redefining how India inve
  • sts.Opportunity to own your work and make a direct impact on user engagem
  • ent.Dynamic, growth-oriented culture with room for learning and developm
  • ent.

    Skills Required

    Html, Sms, Email, Css, Rcs

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