About Us :
At Stable Money, we're building India's go-to platform for trusted, fixed-return investments like FDs, bonds, and more. We're growing fast and looking for a sharp, detail-oriented Marketing automation and CRM executive to join our team and lead the execution of user engagement campaigns across multiple channels.
What You'll Do
- : Campaign Execution : Plan and execute targeted communication campaigns via Email, WhatsApp, SMS, RCS, and other channels
- .Tool Mastery : Use platforms like MoEngage, Clevertap, or similar tools for campaign setup, execution, and performance tracking
- .Data-Driven Insights : Analyze key performance metrics like CTR, conversions, and user engagement to optimize future campaigns
- .Cohort Management : Build and analyze user cohorts to drive personalized communications and improve retention
- .Cross-Category Execution : Coordinate campaigns across different product categories (FDs, Bonds, etc.) ensuring relevance and timeliness
- .A / B Testing : Design, execute, and analyze A / B tests to improve messaging and campaign effectiveness
What We're Looking Fo
r : 1-2 years of experience in a similar role, preferably in fintech or consumer tech.Hands-on experience with MoEngage, Clevertap, or similar marketing automation tools.Strong analytical skills with the ability to interpret data and translate insights into actionable campaigns.Solid understanding of user behavior, cohort analysis, and conversion funnels.Familiarity with multi-channel communication strategies (Email, WhatsApp, SMS, etc.).Strong organizational skills and attention to detail.
Good to Ha
ve : Basic understanding of HTML / CSS for email customization.Knowledge of RCS messaging and emerging communication platforms.
Why Join
UsWork with a fast-growing fintech startup redefining how India invests.Opportunity to own your work and make a direct impact on user engagement.Dynamic, growth-oriented culture with room for learning and development.
Skills Required
Html, Sms, Email, Css, Rcs