Brand Strategy Intern

About Secret Alchemist

Secret Alchemist is India’s first clean perfume and aromatherapy-led personal care brand. Founded with a purpose to make wellness simple, our formulations are IFRA-certified, vegan, and therapeutic-grade , blending the science of aromatherapy with fine fragrance artistry.

We are a brand built on honesty, transparency, and mindful luxury — co-founded by Ankita Thadani , Samantha Ruth Prabhu , and Akash Valia .

Our mission?

To make Clean. Conscious. Cultured. living aspirational, accessible, and part of everyday rituals.

Role Overview

We’re looking for a passionate, detail-oriented Marketing Intern to join our growing team and support our mission of building India’s Clean Fragrance Movement .

This role sits at the intersection of content, coordination, and creativity — ideal for someone who lives on Instagram, understands trends, and loves turning ideas into compelling brand stories.

Key Responsibilities

• Social Media Calendar Management :
• Plan, organize, and schedule content across Instagram, Facebook, and LinkedIn.
• Coordinate posts with key brand moments, launches, and collaborations.
• Ensure consistency in brand voice, tone, and visual aesthetic.
• Influencer & Creator Coordination :
• Identify and connect with micro and macro creators aligned with our clean, aspirational ethos.
• Manage influencer gifting, follow-ups, and content deliverables.
• Maintain a tracker for influencer performance and engagement.
• Content Creation Support :
• Assist in conceptualizing and scripting content ideas — from reels and UGC briefs to campaign storytelling.
• Coordinate photoshoots and video edits with the design and production teams.
• Stay up-to-date with digital trends, competitor activities, and creator-led campaigns.
• Community Engagement :
• Engage with the Secret Alchemist community through comments, DMs, and story interactions.
• Help conceptualize ideas for the #WellnessMadeSimple movement and creator collaborations.
• Support execution of brand rituals, events, and partnerships (online and offline).

You’ll Thrive Here If You Are

What You’ll Gain