Company Description
Asset India Realty is a well-established real estate firm with over 10 years of proven excellence in the industry. As we prepare for our next phase of strategic expansion, we are building a dynamic team of innovative professionals who are passionate about transforming the real estate landscape through cutting-edge digital marketing strategies.
Role Description
We are seeking a highly skilled Digital Marketing Expert to lead our digital marketing initiatives and drive our online presence to new heights. This is a full-time, on-site position based in Thane, Maharashtra, offering an exciting opportunity to shape the digital marketing strategy of a growing real estate company.
As our Digital Marketing Expert, you will be at the forefront of our digital transformation, crafting and executing comprehensive marketing campaigns that showcase our properties, engage potential buyers, and strengthen our brand presence across all digital channels.
Key Responsibilities
- Develop and execute advanced digital marketing strategies specifically tailored for real estate campaigns
- Manage and optimize Google Ads campaigns with a focus on lead generation and conversion optimization
- Create compelling content and campaigns across social media platforms (Facebook, Instagram, , YouTube)
- Implement SEO / SEM strategies to increase organic visibility and drive qualified traffic
- Design and manage email marketing campaigns targeting potential buyers and investors
- Analyze campaign performance metrics and provide actionable insights for continuous improvement
- Manage digital advertising budgets efficiently to maximize ROI
- Collaborate with sales teams to align marketing efforts with business objectives
- Stay updated with the latest digital marketing trends and real estate industry developments
- Create engaging property listing content including copywriting, visual content, and video marketing
Qualifications
Bachelor's degree in Marketing, Digital Marketing, Business Administration, or related fieldMinimum 3-5 years of proven experience in digital marketing, preferably in real estate or property sectorAdvanced proficiency in Google Ads, including Search, Display, and Remarketing campaignsStrong expertise in Facebook Ads Manager and social media advertising platformsDemonstrated experience in managing successful real estate marketing campaignsExcellent knowledge of Google Analytics, Search Console, and other analytics toolsProficiency in SEO best practices and content marketing strategiesExperience with CRM tools and lead management systemsStrong copywriting and content creation skillsAnalytical mindset with ability to interpret data and derive actionable insightsCreative thinking and problem-solving abilitiesExcellent communication and presentation skillsSelf-motivated with ability to work independently and as part of a teamPreferred Skills
Experience with marketing automation toolsKnowledge of video editing and graphic design softwareUnderstanding of real estate market dynamics and buyer psychologyCertification in Google Ads, Facebook Blueprint, or similar digital marketing certificationsWhat We Offer
Opportunity to be part of a company's exciting expansion phaseCollaborative and supportive work environmentHands-on experience in the dynamic real estate sectorProfessional growth and development opportunitiesCompetitive compensation packageIf you're a results-driven digital marketing professional with a passion for real estate and a track record of creating impactful campaigns, we'd love to hear from you!