Talent.com
Revenue Marketing Systems Lead

Revenue Marketing Systems Lead

Unloqernakulam, India
2 days ago
Job description

This roles is open to candidates in :

  • United Kingdom
  • India
  • Singapore
  • Hong Kong

Unloq is part of Linklogis Group, an award-winning leader in supply chain finance. With deep expertise in serving major buyers in North America, Europe and Asia, Unloq makes trade financing simple across global corridors. We’ve built unique knowledge and expertise that allows us to move faster, improve processes, and deliver smarter financial solutions. Our platform helps buyers unlock working capital while enabling suppliers to get paid earlier, creating a flywheel that accelerates growth for everyone.

With our purpose-built solutions and industry-leading technology infrastructure, we are able to deliver tangible benefits to various stakeholders in the supply chain finance ecosystem with profound influence in reshaping the supply chain finance sector. We focus on providing world-class solutions for enterprises and financial institutions to meet their evolving business and technology needs, helping them deliver superior user experience for their SMEs.

Job Summary

As the Revenue Marketing Systems Lead, you will be the go-to expert and sole owner of our marketing technology stack globally, with full responsibility for building, managing, and optimising systems such as Pardot to support global marketing initiatives. Reporting to the Head of Revenue Systems, you will play a critical role in enabling scalable, data-driven marketing across the business.

This is a high-impact position in a fast-paced start-up environment where you will work closely with regional Marketing Managers to align on campaign objectives, design and execute engagement journeys, and ensure seamless end-to-end delivery. From campaign automation and lead nurturing to reporting and process improvement, you will be hands-on in every aspect of marketing operations.

You will have the autonomy to shape our marketing infrastructure from the ground up, bringing best practices, solving problems creatively, and driving the operational backbone of our global marketing efforts.

Key Responsibilities :

  • Own and manage the global marketing technology stack, with a core focus on Pardot and its integration with Salesforce
  • Create and manage all marketing assets and content within Pardot, including emails, landing pages, forms, and engagement programmes
  • Collaborate closely with regional Marketing Managers in the UK, US, India, and China to align on campaign goals, timelines, and execution strategies
  • Build, implement, and optimise marketing automation workflows and engagement programmes that support lead generation, nurturing, and brand awareness
  • Develop and manage campaign performance reporting, ensuring data accuracy and actionable insights
  • Maintain and improve data quality, segmentation, and lead scoring models to support more effective targeting and personalisation
  • Act as the primary point of contact for all marketing systems, providing training, documentation, and support to regional teams
  • Partner with the wider Revenue Systems team to ensure alignment between marketing and sales processes
  • Continuously evaluate and improve marketing operations processes, introducing automation and efficiencies where possible
  • Lead system-related troubleshooting, manage user access, and oversee platform governance
  • Keep up to date with best practices in marketing operations, data privacy regulations, and marketing technology trends
  • Skills and Qualifications :

  • Salesforce Administrator Certification (required); Pardot Specialist / Marketing Cloud Account Engagement Specialist Credential (required)
  • Proven experience with Pardot / Account Engagement, including automation, segmentation, Engagement Studio and campaign execution
  • Strong understanding of Salesforce best practices, data structures, and security models
  • You are positive, adaptable and thrive in fast-paced environments where priorities can shift quickly
  • 5+ years of hands-on experience with Salesforce Marketing Cloud Account Engagement (Pardot)
  • Proven ability to design, implement, and optimise multi-step nurture programmes using Engagement Studio
  • Expertise in advanced automation workflows, including dynamic content, scoring / grading models and complex segmentation
  • Strong proficiency in Salesforce integration, including custom object syncing and campaign influence tracking
  • Demonstrated experience auditing and optimising lead management processes (lifecycle, routing, assignment rules)
  • Experience with cross-functional campaign planning in collaboration with Marketing and Sales
  • Deep understanding of email deliverability best practices, opt-in strategies, and compliance (GDPR, CAN-SPAM, CASL)
  • Skilled in HTML / CSS for customising templates, landing pages, and form styling
  • Strong command of reporting and attribution models, including Pardot reports, Salesforce dashboards, and campaign ROI analysis
  • Create a job alert for this search

    Marketing Lead • ernakulam, India

    Related jobs
    • Promoted
    • New!
    Revenue Operations Manager

    Revenue Operations Manager

    XshoreKottayam, IN
    We are seeking a data-driven and process-oriented.Revenue Operations Manager (RevOps Manager).CRM and email automation initiatives at Xshore. This role is at the heart of our go-to-market operations...Show moreLast updated: 2 hours ago
    • Promoted
    Demandbase Specialist – B2B Marketing

    Demandbase Specialist – B2B Marketing

    AtidivKochi, IN
    Demandbase Specialist – B2B Marketing.We are looking for a highly skilled.B2B Marketing and Account-based Marketing (ABM). The ideal candidate will have hands-on expertise in creating, managing, and...Show moreLast updated: 2 days ago
    • Promoted
    AI Marketing Lead (B2B2C)

    AI Marketing Lead (B2B2C)

    SwirlKottayam, IN
    We work with OEMs across consumer electronics, automotive, appliances and equipment.Own our brand and content end-to-end : conceive → design → ship campaigns that generate qualified meetings and pip...Show moreLast updated: 18 days ago
    • Promoted
    Senior Performance Marketer

    Senior Performance Marketer

    PU PrimeKochi, IN
    We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing. The ideal candidate will have managed large budg...Show moreLast updated: 5 days ago
    • Promoted
    Full Remote:Sales Application Rep Specialist at a startup in the life sciences field

    Full Remote:Sales Application Rep Specialist at a startup in the life sciences field

    Life AnalyticsKottayam, IN
    Remote
    Bio and Pathology Imaging and Gene Analysis Application Scientist and Business Development.Thank you for your interest in the Bio and Pathology Imaging & Gene Analysis Business Development position...Show moreLast updated: 17 days ago
    • Promoted
    Assistant Revenue Manager

    Assistant Revenue Manager

    31st December Farms & EstatesKochi, Kerala, India
    We suggest you enter details here.This is a full-time, on-site role for a Revenue Manager in the hospitality industry, located in Abu Dhabi. The Revenue Manager will be responsible for analyzing and...Show moreLast updated: 18 days ago
    • Promoted
    Pricing and Revenue Analyst

    Pricing and Revenue Analyst

    Revopt.aiKottayam, IN
    We are a global revenue management and consulting company that provides active revenue management solutions to help multi-property, short-term rental owners and managers maximize revenue, optimize ...Show moreLast updated: 3 days ago
    • Promoted
    Marketing Interns (Webinars & Engagement)

    Marketing Interns (Webinars & Engagement)

    ClovityKottayam, IN
    Ready to Build Your Career in Marketing?.Marketing Interns (Webinars & Engagement).High performers will have the opportunity to . Plan, promote, and execute webinars & online events.Drive engagement...Show moreLast updated: 30+ days ago
    • Promoted
    Revenue Marketing Systems Lead

    Revenue Marketing Systems Lead

    UnloqKochi, Kerala, India
    This roles is open to candidates in : United Kingdom India Singapore Hong Kong Unloq is part of Linklogis Group, an award-winning leader in supply chain finance. With deep expertise in serving major...Show moreLast updated: 5 days ago
    • Promoted
    Sr. Manager of Reservations

    Sr. Manager of Reservations

    Yonder Talent IndiaKochi, IN
    We are seeking an experienced and strategic.This leader will oversee all aspects of reservation operations, from driving service excellence to operational efficiency and revenue performance.The ide...Show moreLast updated: 5 days ago
    • Promoted
    Lead Solutions Architect

    Lead Solutions Architect

    CapgeminiKottayam, IN
    Lead solutioning from deal qualification to contract signature.Develop end-to-end solutions (Transformation, Transition, Run). Manage internal stakeholders and ensure visibility of solution metrics....Show moreLast updated: 30+ days ago
    • Promoted
    VP of Marketing and Community

    VP of Marketing and Community

    NorthStar HR Consultantsmount, kerala, in
    Job Title - VP of Marketing & Community.Budget - INR 30 lacs (includes 25% variable).Community Building & Ecosystem Engagement (Primary Focus). Build and grow a high-value community of founders, GTM...Show moreLast updated: 3 days ago
    • Promoted
    Marketing Lead

    Marketing Lead

    ConfidentialIndia, Cochin / Kochi / Ernakulam
    Matterbay collaborates with clients to quickly assess, identify, and deliver viable professional services and team resourcing to help achieve their goals. We are dedicated to providing tailored solu...Show moreLast updated: 8 days ago
    • Promoted
    Digital Lead Generation Enthusiast

    Digital Lead Generation Enthusiast

    TECNVIRONS PVT LTDKochi, IN
    Empower Your Business with Seamless Automation and Intelligent Communication".Tecnvirons is AI-powered multi-Channel communication and business management solution designed specifically for small ...Show moreLast updated: 26 days ago
    • Promoted
    Revenue Operations Associate

    Revenue Operations Associate

    Scrut AutomationKochi, IN
    Job Title : Revenue Operations Associate.Scrut Automation is a global leader in Governance, Risk, and Compliance (GRC).Our mission is to help modern enterprises move beyond simple checklists to buil...Show moreLast updated: 26 days ago
    • Promoted
    VP / Head of Global Marketing

    VP / Head of Global Marketing

    MaxVal Group, Inc.kottayam, kerala, in
    The VP / Head of Global Marketing will be responsible for leading end-to-end marketing functions for the company, working closely with the CEO, COO, CRO and other company executives to develop and im...Show moreLast updated: 26 days ago
    • Promoted
    Marketing Lead

    Marketing Lead

    MatterbayKochi, Kerala, India
    Matterbay collaborates with clients to quickly assess, identify, and deliver viable professional services and team resourcing to help achieve their goals. We are dedicated to providing tailored solu...Show moreLast updated: 30+ days ago
    • Promoted
    Technology Lead

    Technology Lead

    WPPKottayam, IN
    WPP OPEN is WPP's proprietary, AI-powered operating system designed to connect our people, data, and technology to deliver integrated, creative, and effective solutions for our clients.It is a stra...Show moreLast updated: 30+ days ago