Roles and Responsibilities :
- overseeing and developing marketing campaigns
- conducting research and analysing data to identify and define audiences
- devising and presenting ideas and strategies
- promotional activities
- compiling and distributing financial and statistical information
- writing and proofreading creative copy
- maintaining websites and looking at data analytics
- organising events and product exhibitions
- updating databases and using a customer relationship management (CRM) system
- coordinating internal marketing and an organisation s culture
Skills Required
Market Research, Data Analysis, Promotional Activities, Customer Relationship Management