Business Development - Industrial Automation & Industry 4.0

Job Summary :

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We are seeking a dynamic and technically adept Business Development professional to drive sales and partnerships in industrial automation, smart manufacturing, and Industry 4.0 implementation . The role involves identifying new business opportunities, engaging with customers on digital transformation initiatives, and collaborating with the engineering team to deliver automation and IoT-based solutions.

Key Responsibilities :

Identify, develop, and manage new business opportunities in industrial automation, robotics, and Industry 4.0 domains.

Promote solutions involving PLC, SCADA, HMI, robotics, sensors, IIoT platforms, and MES integration .

Understand client processes and pain points to propose automation, digitalization, and optimization solutions .

Build and maintain relationships with key decision-makers in manufacturing, automotive, aerospace, and process industries.

Collaborate with the design and engineering teams to prepare technical proposals, cost estimates, and presentations .

Lead pre-sales activities , including demonstrations, and solution walkthroughs.

Track market trends, competitor activities, and emerging technologies in automation and digital manufacturing.

Achieve defined sales targets and contribute to the company’s growth strategy in smart manufacturing solutions .

Qualifications and Skills :

Bachelor’s degree in Electrical / Electronics / Mechatronics / Instrumentation / Mechanical Engineering or related field.

3–10 years of experience in industrial automation, system integration, or Industry 4.0 solution selling.

Strong technical understanding of PLC, SCADA, robotics, sensors, and IIoT ecosystems.

Familiarity with digital twin, predictive maintenance, and smart factory systems is a plus.

Proven track record in business development, client management, and solution-based selling .

Excellent communication, presentation, and negotiation skills.