Freelance Performance Marketer

Google Ads Campaign Management :

Plan, execute, and optimize high-converting Google Ads (Search, Display, YouTube, and Performance Max) campaigns to generate quality leads and maximize ROI.

PPC Strategy & Optimization :

Continuously analyze keyword performance, bidding strategies, and ad placements to improve conversion rates and reduce cost per acquisition (CPA).

Data Analysis & Reporting :

Track campaign metrics, analyze data, and provide actionable insights to enhance performance and ensure measurable business growth.

Budget Management :

Effectively allocate and monitor advertising budgets to achieve the best possible performance and maintain efficient spend.

A / B Testing :

Conduct regular A / B tests on ad copies, creatives, landing pages, and audience targeting to refine performance and boost ROI.

Cross-Platform Marketing :

Support campaigns on Meta (Facebook & Instagram) and LinkedIn Ads when required, ensuring consistent messaging across all platforms.

Collaboration & Coordination :

Work closely with design, content, and sales teams to align campaigns with brand goals and ensure a seamless lead generation process.

Market & Competitor Research :

Stay updated with the latest Google Ads features, PPC trends, and competitor strategies to identify new opportunities for growth.