Job Title : Digital Marketing Manager – Immediate Joiner
Location :
Nungambakkam, Chennai.
Employment Type : Full-Time
Work Mode : In-person
Experience : 4 to 5+ Years
Salary :
₹30,000 – ₹40,000 per month (Industry Standard)
Contact : 9566269922
About the Role : We are seeking a
strategic, analytical, and performance-driven Digital Marketing Manager
to lead our digital marketing efforts. The ideal candidate will plan, execute, and optimize data-driven campaigns across all digital platforms while turning analytics into actionable insights that drive business growth.
Key Responsibilities :
Develop and implement
comprehensive digital marketing strategies
focusing on data analysis and ROI.
Lead, mentor, and guide the digital marketing team to align with business objectives.
Manage
SEO, SEM, paid campaigns, social media, email marketing, content marketing, and affiliate marketing .
Conduct
site audits
and monitor KPIs such as CTR, CPA, ROI, bounce rate, and conversion rates.
Analyze performance metrics using
Google Analytics, Data Studio, and other BI tools , providing actionable insights.
Collaborate with cross-functional teams to create
high-impact campaigns
aligned with brand performance.
Develop
quarterly campaign plans
and submit
weekly brand performance reports
to management.
Handle
budget management , ensuring cost-effective advertising spend.
Stay updated on
digital marketing trends, tools, and best practices .
Required Skills & Qualifications :
Bachelor’s degree in Marketing, Business, Data Analytics, or related field (Master’s preferred).
3–5 years of experience in digital marketing, with
at least 2 years in a managerial role .
Strong analytical mindset with the ability to interpret complex data.
Proficiency in
Google Analytics, Google Ads, Meta Ads Manager, SEMrush, Ahrefs, Data Studio .
Familiarity with
marketing automation & CRM platforms
like HubSpot, Zoho, or Salesforce.
Excellent
leadership, communication, and project management skills .
Performance Metrics :
Organic lead generation
Off-page SEO performance
Brand performance strategy
Quarterly campaign planning
Weekly brand performance reporting to management
Team handling, training, and guidance
Site audit and analytic reporting
If you are passionate about digital marketing, data analytics, and team leadership, we want to hear from you!
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