PHI - Head Digital

Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.

Prudential (UK) in partnership with HCL group plans to set-up a standalone Indian health insurance company to address the growing healthcare needs of the Indian consumer.

This joint venture will combine Prudential's global expertise in insurance and financial services with HCL Group’s experience in technology and healthcare solutions.

Prudential, with its longstanding presence in India, already operates two leading businesses in life insurance and asset management with the ICICI Group. Prudential was also the proud sponsor of the 1983 Cricket World Cup, India’s first World Cup Victory!

Prudential Health India is a Zero to One team undertaking a no-legacy, greenfield health insurance deployment in India, building journeys that truly empathize with the customer and offer a differentiated experience.

To partner us in this mission, we are looking for a talented…

Head – Digital
Location: Mumbai
Title: Head – Digital
Reporting: Chief Distribution Officer (CDO)

Role Summary:

The Head – Digital will be responsible for driving Prudential Health India’s digital strategy, ensuring the growth and transformation of digital channels across all customer touchpoints. The role requires a visionary leader who can scale digital platforms, enhance customer experience, and lead transformation initiatives that integrate technology, distribution, and product innovation.

Typical Week Activities:

• Own and drive digital channel growth across web, app, and aggregator platforms.

• Act as subject matter expert on various “digital sales formats” across channels including direct to customer and B2B sales

• Lead product management initiatives for digital platforms – ensuring superior UI/UX, performance, and customer engagement.

• Design and execute digital distributor platform strategies to enhance sales, onboarding, and servicing journeys.

• Drive digital transformation initiatives across the organization in collaboration with technology, marketing, and distribution teams.

• Lead digital banca initiatives to integrate digital tools and journeys for partner channels.

• Work cross-functionally with CX, Marketing, Product, and Operations to ensure seamless customer journeys and data-driven decisions.

• Track performance metrics, conversions, and ROI for all digital channels and recommend optimization strategies.

You Could Be the Right Candidate If You:

• Have 8–12 years of experience in a high-performance leadership role within health insurance, health tech, insure tech, or e-commerce.

• Have 4-6 years of experience in a senior leadership role driving digital growth, martech led acquisition, performance marketing, digital and byte sized contextual sales through traditional and non-traditional insurance distribution channels

• Have a proven track record of scaling digital platforms and delivering measurable business growth.

• Possess strong product mindset, analytical skills, strategic thinking, and execution skills.

• Are hands-on with leading and influencing cross functional squads

• Are preferably from a premier technology institute or B-school.

• Demonstrate strong cross-functional leadership and stakeholder management capabilities.

This Could Be the Gig for You If You:

• Thrive in leadership roles where you can influence the organization’s digital future.

• Enjoy building and scaling digital ecosystems from scratch.

• Are passionate about customer-centric design and user experience.

• Excel at working with cross-functional teams to drive transformation and innovation.

• Believe in leveraging data and technology to drive business outcomes.

What We Offer:

• A competitive salary with performance-based incentives tailored to your achievements.

• Opportunities for career growth within a fast-expanding organization.

• Access to cutting-edge technology projects and digital transformation programs.

• A culture that values innovation, collaboration, and customer focus.