The purpose of this role is to develop best in class strategies and management of all Paid Search activity on assigned clients, to manage and develop the team and serve as a point of escalation as needed.
Job Description :
- Works closely with Head of Paid Search, develops and evangelises overall strategy and approach to the channel
- Ensures best practice and innovation in all Paid Search activities
- Manages and maintains client relationships and is the main point of escalation for client issues
- Typically works on multiple, large or complex clients and develops overall strategy and goals for the team
- Manages and develops direct reports and is accountable for complete team development
- Conducts forecasting for annual and monthly budgets and is responsible for growing account profitability
- Contributes to new business development when required