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Crompton Greaves Consumer Electricals Limited
Sr ASM-Light SourcesCrompton Greaves Consumer Electricals Limited • Maharashtra, India
Sr ASM-Light Sources

Sr ASM-Light Sources

Crompton Greaves Consumer Electricals Limited • Maharashtra, India
30+ days ago
Job description

Qualification

  • Graduation + prefer MBA(regular/part time)

Years of Experience

  • Total Experience :- min. 2 - 8 years
  • Relevant Exp :- 2 - 3 yrs. of proven in similar role/Industry

Key Activities / jobs

  • Plan and achieve annual budget & collection, ROD plan deployed for the branch
  • Achieve product wise, category wise monthly Sales targets for the branch
  • Ensure sales phasing for the month – 7th(10%), 14th (25%),21st (40%),ME(100%)
  • Drive new/focus product in the branch
  • Improve premium contribution of the total sales
  • GTM for each territory covering Trade Partners
  • Continuously Monitor & Improve Channel Partner Health – Dealer, Distributor.
  • Network expansion, correction & Channel management strategies for each product, town category.
  • Top 50 retailers of the assigned area to be catered directly
  • Plan to maximize reach (ND,WD) in all town categories
  • Drive channel finance for your channel partners
  • Sales activation plan, BTL activities including CP meets & brand positioning.
  • Drive Process Improvement initiatives & effective implementation in branch – Tally Patch, Easy DMS, Field Assist, Dealer Portal etc

Key Deliverables / KPIs

  • % Primary sales targets, For B2C – Primary + Secondary
  • % ROD reduction as per corporate guidelines, Collection as per monthly commitment
  • Distribution reach - Channel appointment, Reach % as per plan
  • Process Improvement Initiatives – Field Assist, Tally Patch

Focus Product Targets to be achieved

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Sr ASM-Light Sources • Maharashtra, India