Marketing Manager (PR / Branding)

We are looking for a Marketing Manager with 3+ years of experience in marketing, lead generation, and brand building. The ideal candidate should have a strong understanding of marketing collaterals, customer psychology, and digital strategy to drive business growth in B2B and B2G markets .

This role requires a strategic thinker who can lead high-impact marketing campaigns, craft compelling brand narratives, and enhance market presence . The candidate should be data-driven, creative, and proactive , with a passion for storytelling, customer engagement, and social impact through technology-driven innovation

Job Responsibilities

• Develop and execute high-impact marketing campaigns to enhance brand presence and generate leads.
• Create persuasive, high-quality marketing collaterals tailored to various customer segments.
• Optimize and manage marketing budgets to maximize return on investment (ROI).
• Drive lead generation and demand generation efforts in B2B and B2G markets.
• Plan and implement performance marketing strategies, including Google Ads and LinkedIn Ads.
• Craft engaging and SEO-optimized content to boost organic traffic.
• Strengthen brand positioning through organic and paid social media strategies.
• Analyze data using Google Analytics and other tracking tools to refine marketing efforts.
• Manage public relations campaigns and execute high-impact events.
• Collaborate cross-functionally with sales, product, and leadership teams to drive revenue growth.
• Lead and mentor marketing teams, fostering a high-performance culture.

Qualification : MBA / BBA in Marketing, Communications, or a related field preferred.

Experience : 4+ Years

Skills Required

Skills : social media & brand positioning,public relations & event management,marketing,customer psychology,budget management & optimization,brand positioning,content marketing,performance marketing & digital advertising,b2b,brand building,leadership,content marketing & seo,collaboration & cross-functional coordination,communication,communication & leadership,digital strategy,media,lead generation & demand generation,public relations,high execution skills,marketing collaterals,self-initiative & problem solving,lead generation,data analysis & reporting,digital advertising,b2g,campaigns

Skills Required

Public Relations, Social Media, Budget Management, Brand Positioning, Reporting, Lead Generation, Digital Advertising, Event Management, Collaboration, Data Analysis, Content Marketing, Demand Generation, Performance Marketing, Seo