Job Title : Copywriter
Experience : 2 to 3+ years
Location : Vashi – Navi Mumbai (WFO)
Timings : General shift
Job Type : Full Time
We are looking for a highly motivated and experienced copywriter who lives
and breathes copy for our dynamic global team at HGS Interactive. You will play a crucial role in
developing and implementing content strategies that drive brand awareness, engage our target
audience, and increase customer acquisition and retention for our clients and business.
Responsibilities :
- Develop and execute a comprehensive advertising strategy that aligns with the
company goals and objectives.
Creative advertising copy that are aimed for global audiences including big ideas,communication strategies, messaging, and campaign roll-out plans.
Creative copywriting for video production, including story boarding and scripting.Create ad-worthy digital copy for social media and performance marketing campaigns.Create content including writing, editing, and proofreading, to ensure accuracy,consistency, and adherence to brand guidelines.
Stay up to date with industry best practices and emerging trends in content marketingand digital strategies.
Collaborate with external partners, agencies, and influencers to amplify the reach andimpact of content campaigns.
Qualifications :
Bachelor's degree in marketing, communications, journalism, or a related field. Amaster's degree is a plus.
Proven 3 years’ experience in content strategy development and digital marketing.Experience of working with digital agencies and US / global client base.Proven campaign results to showcase creativity and content excellence.Strong understanding of digital marketing channels, including advertising campaigns,social media, digital ads, email marketing, SEO, and content management systems.
Excellent written and verbal communication skills, with the ability to create compellingand engaging content.
Creative thinking and problem-solving abilities, with a keen eye for detail.Up-to-date knowledge of content marketing trends, emerging technologies, and industrydevelopments.
With Regards
Komal Pal